PagerDuty is seeking an Account-Based Marketing Managerto join our Marketing team! As an Account-Based Marketing Manager you will implement ABM campaigns and tactics, driving pipeline growth from a strategically curated list of key accounts. You will also work closely with Sales and Marketing teams as this role adopts a data-driven approach, consistently testing and evaluating campaign success. This is an exciting opportunity as this role plays a pivotal role in driving strategic marketing initiatives that align with our vision and business objectives. The ideal candidate possesses a proven track record of managing and scaling B2B SaaS-integrated ABM campaigns, leveraging data-driven insights to optimize marketing pipeline contributions. 

KEY RESPONSIBILITIES

• Partner with Marketing, Sales and Customer Success leadership to identify top target accounts and objectives that drive revenue growth and enable customer success.
• Autonomously develop and execute targeted, multi-channel ABM programs for key accounts, collaborating closely with sales and cross-functional marketing teams and embracing a data-driven and ‘test and learn’ mindset to optimize program performance.
• Representing the Campaigns team, work closely with Marketing Operations to support high-performance ABM marketing tools and integrations, ensuring precise targeting of the right audience through the right channels.
• Own and track program results, measure success and deliver insights to stakeholders across the business.
• Define and implement scalable, repeatable processes to expand PagerDuty’s ABM program across all strategic accounts globally

BASIC QUALIFICATIONS

• 5 years of previous B2B marketing or other relevant experience, with 1 years of experience in account-based marketing at a global sized B2B SAAS company
• 1 years of experience with ABM tools (Demandbase preferred)
• Proven prior experience driving cross-functional collaboration with Sales to execute and optimize marketing campaigns

PREFERRED QUALIFICATIONS

• CRM/marketing automation background, preferably Salesforce and Marketo
• Hands-on experience executing across web, email, and digital marketing channels
• Highly organized and efficient with the ability to develop and execute against an evolving plan
• Clear communication skills to articulate new ideas, products, and campaigns to both internal and external stakeholders
• Team player with the ability to work collaboratively and autonomously

The base salary range for this position is 100,000 - 156,000 USD. This role may also be eligible for bonus, commission, equity, and/or benefits.

Our base salary ranges are determined by role, level, and location. The range, which is subject to change based on primary work location, reflects the minimum and maximum base salary we expect to pay newly hired employees for the position. Within the range, we determine pay for an individual based on a number of factors including market location, job-related knowledge, skills/competencies and experience.

Your recruiter can share more about the specific offerings for this role, as well as the salary range for your primary work location during the hiring process.