We are looking for an Integrated Marketing Specialist to join our PR team to work on an array of clients.

Responsibilities will include:

• Account Management/Client Services: Setting, maintaining, and executing on client communications/development, planning, coordination, and execution of client programs
• PR / Media Relations: Media pitch, drive strategic planning, ideation, and recommendations to meet desired outcomes, driving the PR messages with new materials, channels, stakeholders, results reporting

• Advertising Planning & Buying: Media plan development (Budgeting, Billing, trafficking to the client, to the publisher)
• Initiate pro-active, strategic media outreach to generate client results
• Draft/edit media pitches, press releases, editorial copy, and social media posts
• Events & Promotions: Strategic planning, ideation, and recommendation of concepts to meet desired outcomes
• Support business development: Ideation, strategy, presentation
• Help identify and coordinate integrated marketing pitches
• Market knowledge & Relations: Keep on top of industry and market trends. Deepen and grow relationships with strategic influential media, partners, and stakeholders
• Heavy Writing: Writing communications and marketing plans, press releases, pitches, media statements, proposals, etc.

Qualifications:

• BA/BS college degree in communications or journalism, or public relations, and 2 years PR/related experience – agency experience preferred.
• Excellent English writing and editing skills, both technical and creative
• Strong detail and organizational skills
• Be proactive, reliable, responsible, and accurate with an attention to detail
• Demonstrable media pitching skills
• Solid understanding of social media and how to utilize it
• Ability to anticipate needs
• Ability to prioritize and manage tasks effectively
• Results-oriented critical thinking, effective judgment, and ability to anticipate, spot, and fix problems
• Self-motivated
• Resourceful
• Computer proficiency and strong working knowledge of Microsoft Office (Word, Excel, PowerPoint), Google programs, and office equipment
• Ability to work both independently and collaboratively