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This is an exciting new role created to lead on the positioning and marketing of new learning programs. The Product Marketing Manager will play a key role in the creation then distribution of a number of new learning programs targeting both B2B and B2C audience groups across the world. This is an exciting opportunity to help create products that truly address the needs of customers across the world, uninhibited by bureaucracy or legacy. This role requires experience marketing to diverse audiences across the world, that is an essential part of the role. As Nexford is a young and fast growing mission-driven startup, the Product Marketing Manager will have future opportunities to build and lead a team.
As product marketing manager you will be responsible for overseeing the creation and distribution of promotional campaigns for undergraduate, graduate, and executive education products. You will have a keen understanding of the product’s target audience, and in-depth knowledge of relevant product features.
You will work at the intersection of product development, sales, and marketing to design and implement a roadmap to bring to market new academic programs. This will include the development of marketing assets such as websites, landing pages, email nurture campaigns, webinars and sales collateral for enterprise sales teams.
We are looking for an expert in:
The ideal candidate will have relevant experience in designing and marketing education or professional services related products with specific experience in:
Requirements for this role include:
The role is US-based 100% remote. Only US-based candidates will be considered.
Benefits Include:
Full Time
$119k-153k (estimate)
07/23/2023
10/10/2022
nexford.org
Washington, TX
<25
The job skills required for Product Marketing Manager include Analysis, B2B, B2C, Collaboration, Content Creation, Futures, etc. Having related job skills and expertise will give you an advantage when applying to be a Product Marketing Manager. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Product Marketing Manager. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Product Marketing Manager positions, which can be used as a reference in future career path planning. As a Product Marketing Manager, it can be promoted into senior positions as a Category Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Product Marketing Manager. You can explore the career advancement for a Product Marketing Manager below and select your interested title to get hiring information.