Motherly (www.mother.ly) is a wellbeing brand redefining motherhood on behalf of a new generation of mothers, empowering modern mamas with expert information, an inspiring community, and thoughtfully curated products to guide her through the journey of motherhood.

Motherly is the only positive, encouraging parenting site reaching and influencing Millennial moms at scale–Motherly connects with her when she is looking for and absorbing more information, products and services than during any other life transition. With 20M multi-platform unique audience viewers each month, the brand supports mamas through their entire parenthood journey, delivering women-centric content that addresses her whole lifestyle through thousands of articles, images, videos and classes.

Internship Summary

This position will contribute to the Audience Growth team to help grow and engage our social media platforms. We are looking for someone with social media experience and basic design and editing skills who is passionate about telling a brand’s story. The Social Media Intern will also be expected to help assist in the overall engagement and sourcing across all social platforms including Instagram, YouTube, and TikTok. 

Responsibilities include the following:

• Assisting with social content creation (IG Stories, feed posts, Reels) 
• Instagram Image Sourcing from influencers and hashtags
• Identify editorial content to repackage and repromote on social
• Help with optimizing videos for TikTok and YouTube with keyword research and platform search strategy
• Edit existing Motherly content and optimize for the YouTube platform
• Research competitive thumbnail strategies and offer a Motherly POV
• Community engagement and moderation
• Basic analytics reporting for team meetings
• Included in brainstorming and team meetings as necessary
• Stay on top of real-time trends for Motherly competitor brands

Desired Skills and Experience:

• Currently studying marketing, media or journalism.
• A desire to grow and learn in a very fast-moving startup.
• Presentation experience.
• Video editing experience.
• Ability to be self-motivating and take initiative.

Part-Time Spring Internship: 3 days a week / 12 hours a week

Remote work-from-home internship

For College Credit Only