• Develops business plans and product positioning in the marketplace.
• Oversees market research, monitors competitive activity, and identifies customer needs.
• Develops and manages product and pricing strategies.
• Works with engineering, manufacturing, and sales to develop new products or enhance existing products.
• Develops marketing plans and activities for specific product(s) or product line(s) to establish, enhance or distinguish product placement relative to competition.
• Manages the current product line, including commercial options and enhancements.
• Advocates for product lines in industry communications/media.
• Identifies and releases product information/capabilities to sales channels.

• New product launch, sales training and channel development for new and legacy products
• Other duties as assigned.

• Strong experience in a dynamic product management role.
• Ability to analyze and evaluate complex issues using data available through tools like Salesforce, Pardot, etc.
• Ability to analyze customer’s needs and current market trends.
• Exceptional written and verbal communication skills.
• Familiar with Voice of the Customer Methods; including market research, interviewing, and interviewing techniques, usability studies, etc.

• BS/BA degree in engineering preferred or related degree with 4 years of experience in technical product management.
• Minimum of 5 years of related work experience.
• Significant experience in segmenting markets based on customer and market demographics.

• Limited exposure to shop environment; may be exposed to dust, odors, oils, fumes, chemicals, noise and moving parts. Work typically requires the usage of PPE and can require work on the facility’s production floor or customer’s production environment.
• Frequently required to sit. Occasional walking, standing, stooping and kneeling. Frequently lifts up to 10 pounds and occasionally lifts or moves up to 25 pounds.

Mark Andy Inc. is an equal employment employer and considers all qualified applicants without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, veteran status, or any other factor which is prohibited by applicable law.