Home Care Marketer

Job description

Identify, evaluate, and prioritize potential referral sources within the agency’s

territory - Develop and execute a comprehensive outreach plan to increase

awareness and drive engagement with a variety of referral sources.

The plan should include specific strategies and tactics to reach different referral

sources with appropriate and tailored activities - Establish and maintain strong

business relationships with a variety of new and existing referral sources .

- Schedule and present information about Home care programs and services to the

community organizations, including doctors’ offices, hospitals, medical centers,

senior centers, rehabilitation facilities, and other healthcare professionals in order

to reach eligible home care patients .

- Demonstrate a thorough and complete knowledge of the agency including our

vision, mission and values; the services we provide; and how we differentiate

ourselves from other home care agencies .

- Research and participate in marketing and networking events, health and

wellness fairs, community events throughout New York City to enhance visibility of

agency services in the community and generate new relationships and business.

- Prepare an annual budget for outreach activities

- Provide monthly reports on outreach efforts.

Job Requirements:

Ability to travel within five boroughs of New York City 5 days a week.

Expected start of cares within first 3 months.

Previous health care marketing experience; Home Care preferred Existing contacts

and territorial knowledge of local area and referral sources Be self-driven, positive,

organized and have strong communication and time management skills.

Experience for obtaining referrals for private pay patients , professional image,

behavior and demeanor are expected at all times.

Job Type: Full-time

Salary: $80,000.00 - $100,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible schedule
• Flexible spending account
• Health insurance
• Paid time off

Schedule:

• Monday to Friday
• No weekends

Ability to Relocate:

• Brooklyn, NY: Relocate before starting work (Required)

Work Location: On the road

Job Type: Full-time

Pay: $80,000.00 - $100,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee discount
• Health insurance
• Life insurance
• Opportunities for advancement
• Paid sick time
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday
• No weekends

Work setting:

• In-person
• Long term care
• Office

Work Location: In person