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Liquid Web
Michigan, MI | Full Time
$60k-73k (estimate)
1 Month Ago
Content Marketing Specialist
Liquid Web Michigan, MI
$60k-73k (estimate)
Full Time | IT Outsourcing & Consulting 1 Month Ago
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Liquid Web is Hiring a Content Marketing Specialist Near Michigan, MI

Description

Position at Liquid Web

At Modern Tribe, we blend creativity with technical expertise to deliver unparalleled digital experiences. Our diverse team of seasoned professionals work hard to ensure our clients unlock their full potential with engaging content that resonates at all levels. 

We are looking for a creative, driven, exceptional writer to drive brand awareness and lead generation while overseeing our freelance and agency assets. 

This is a permanent, part-time role (20 hours per week) with a pay rate of up to $65 per hour. 

Responsibilities:  
  • Develop a compelling content strategy and anchor assets to drive lead-generation and brand awareness 
  • Grow top of funnel leads and brand awareness through various channels 
  • Drive mid-funnel conversion to opportunities 
  • Collaborate with stakeholders to develop an annual and quarterly editorial plan 
  • Edit, proofread, and improve writer contributions 
  • Ensure style guide and messaging maps are developed and maintained 
  • Oversee freelance writers and manage agency relationships 
  • Liaise with writers to ensure brand consistency 
  • Oversee content activation plans with marketing partners 
  • Work with executives and subject-matter experts inside and outside the company to develop thought leadership articles and papers 
  • Create short and long-form pieces as needed 
  • Implement a robust measurement and reporting strategy with established benchmarks and clear goals  
  • Providing the marketing organization with key insights and to adjust our strategy 

 

Skills, Competencies, and Qualifications: 
  • 2 years of content development experience 
  • Bachelor’s degree in a relevant field or commensurate experience 
  • Experience with setting up and reviewing data analysis 
  • Creative, organized, and detail-oriented 
  • Strong writing, editing, and proofreading skills 
  • The ability to work collaboratively across all levels of the organization 
  • The ability to meet deadlines in a high volume environment 
  • Experience with SEO strategy and tactics  
  • Strong interpersonal skills 
  • Flexible and able to pivot to meet ad-hoc content requests 
We Offer: 
  • Excellent Employer paid Benefits options - Medical, Dental, Vision, Prescription 
  • Traditional and Roth 401k with company matching 
  • Fun employer-sponsored events 
  • A collaborative team culture 
  • Consistent/set work hours 
  • Challenging non-redundant daily duties 
  • A voice in how things get done 
  • Access to ongoing training 

 

Disclaimer: 
This job description is only a summary of the typical functions of the position. It is not intended to be an exhaustive or comprehensive list of all job responsibilities, tasks, or duties. Additional duties and tasks may be assigned as part of the job function. Liquid Web Inc. reserves the right to modify, interpret, or apply this job description in a way that best supports the organizational needs. The job description in no way creates or implies an employment contract. The employment contract remains “at will”. 
Equal Employment Opportunity Policy: Liquid Web is committed to offering equal employment opportunity without regard to age, color, disability, gender, gender identity, genetic information, marital status, military status, national origin, race, religion, sexual orientation, veteran status, or any other legally protected characteristic. 

Job Summary

JOB TYPE

Full Time

INDUSTRY

IT Outsourcing & Consulting

SALARY

$60k-73k (estimate)

POST DATE

03/05/2024

EXPIRATION DATE

04/23/2024

WEBSITE

liquidweb.com

HEADQUARTERS

LANSING, MI

SIZE

500 - 1,000

FOUNDED

1997

TYPE

Private

CEO

MATTHEW HILL

REVENUE

$50M - $200M

INDUSTRY

IT Outsourcing & Consulting

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Liquid Web provides web, cloud and WordPress hosting, as well as data center infrastructure solutions for business owners and freelancers.

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