Senior Specialist Integrated Marketing
The Integrated Marketing Sr Specialist is responsible for supporting the execution of integrated marketing strategies in collaboration with the Manager and Senior Manager, Integrated Marketing. This position works cross-functionally to serve as a critical point of contact with merchants, creative, and e-commerce, including Campaign strategy teams to support seasonal content plans. The Integrated Marketing Specialist is a functional support role to the group that manages the day-to-day transfer of information and performs tactical and oversight functions related to planning, coordinating, proofing, and executing all product applications for the given area of assignment. This position works across various brands and services with multiple product lines.
Primary Responsibilities:

• Manages sample process from concept through execution to support all print, digital, and broadcast needs. Works directly with the marketing, merchant, copy, sample, and styling teams to organize, tag, and process samples to be shipped out for photography; ensures all data is complete and accurate for marketing/advertising photography production.
• Supports preparing and proofing marketing plans, materials, data, and recaps for weekly advertising projects. Responsible for tracking all marketing records from project start to completion of project.
• Builds, submits, and updates information for the content management system.
• Responsible for creating, maintaining, and providing recaps of advertising, pricing, and promotional activity throughout the year to support future business planning.
• Monitors competitive activity and pricing. Review analysis findings with the broader marketing team.
• Serves as a point of contact for cross-functional teams, setting up interactions and daily communications.
• Where required, reviews content for detail accuracy, providing feedback and ensuring content is correct to plan.
• Works on special projects requiring working with third-party vendors for coordination between production, vendors, and internal teams.
• Works directly with new brands for onboarding brand setup online.

Core Competencies & Accomplishments:

• Bachelor's degree with an emphasis in Marketing or Merchandising
• 2-4 years of marketing or merchandising experience, ideally in retail, apparel, fashion, or brand marketing.
• Demonstrate strong organizational skills, attention to detail, and ability to multi-task and meet tight deadlines.
• Good communication skills with the ability to build strong relationships cross-functionally without direct reporting responsibility.
• Self-starter who takes the initiative. Flexible with change.
• Excellent written and oral communication skills.
• Proficiency in MS software (Word, Excel, PowerPoint, and Outlook) and other standard office equipment for recording, storing, analyzing, retrieving, and presenting information.

Enjoy a rewarding career at JCPenney Corporate, where we offer a competitive benefits package, a vibrant work environment, and the opportunity to make a difference at one of America's most iconic retailers.

• Generous benefits: Medical/dental/vision insurance starting on day one, term life insurance, paid vacation/holidays, 401(k) Savings Plan with company match, and an associate discount on JCPenney merchandise.
• On-site amenities: Daycare, Grab & Go Store, Coffee Shop, the Local Kitchen, fitness center, free garage parking, golf simulator, arcade, pickleball courts, and vibrant co-working spaces, meeting rooms and wellness rooms.
• Exciting location: Our corporate office is located in the heart of Legacy West, a vibrant new development in Plano, Texas, with plenty of shopping, dining, and entertainment options.
• Opportunities for growth and development: We are committed to helping our employees grow their careers and develop their skills. We offer a variety of training and development programs, as well as opportunities for advancement.
• Collaborative and supportive culture: We believe in creating a workplace where everyone feels valued and respected. We encourage teamwork and collaboration, and we are always looking for ways to support our employees' success.

About JCPenney:
JCPenney is the shopping destination for diverse, working American families. With inclusivity at its core, the Company's product assortment meets customers' everyday needs and helps them commemorate every special occasion with style, quality and value. JCPenney offers a broad portfolio of fashion, apparel, home, beauty and jewelry from national and private brands and provides personal services including salon, portrait and optical. The Company and its 50,000 associates worldwide serve customers where, when and how they want to shop - from jcp.com to more than 650 stores in the U.S. and Puerto Rico. In 2022, JCPenney celebrates 120 years as an iconic American brand by continuing its legacy of connecting with customers through shopping and community engagement. Please visit JCPenney's Newsroom to learn more and follow JCPenney on Facebook, Instagram, Twitter and LinkedIn.
For more opportunities to join our team please visit our careers page.