Job Summary:

Responsibilities:

• Develop and Execute Influencer marketing strategies and campaigns that extend Brand Strategy into the influencer realm.
  • Develop influencer strategy across earned and paid and both micro and macro influencers.
  • Find and foster influencer relationships to establish brand partners/ advocates (e.g., send product, brief on the brand, etc.)
  • Identify and build relationships with prominent influencers and thought leaders.
• Leads PR agency & strategy to drive brand strategy through earned media.
• Leads social strategy and agencies and owns content calendars.
• Responsible for organic social community management across platforms
• Fosters and develop brand partnerships.
• Aids in development of sales decks to show how Chosen is a hot brand worthy of consideration.
• Manages PR & Influencer Budget
• Assists marketing VP across other comms components like creative and paid media.

Supervisory Responsibilities:

• Marketing Coordinator

Professional Qualifications:

• Bachelor's Degree
• 3-5 years in a marketing role
• Strong written, verbal, and presentation skills
• Strong organizational and project management skills
• Ability to work well and communicate within a team as well as externally.
• Ability to operate independently given direction, and bring ideas and solutions to issues raised.
• Demonstrated ability to lead multiple activities and assignments simultaneously.
• Demonstrated ability to switch between projects quickly and meet a variety of deadlines.
• Demonstrated ability to be self-directed with ability to prioritize work.
• Experience using ecommerce platforms including Shopify, Shopify plus, and Amazon Seller Central. Basic understanding of HTML and CSS is a plus.
• Excellent knowledge of Excel, PowerPoint and Word
• Highly proficient in Klaviyo, Google Ads and Analytics (preferably certified), and Meta Ads
• Ability to develop internal relationships, demonstrate a team-building attitude, and foster cross-functional cooperation.

Physical Requirements:

Work Environment:

Work is performed inside a temperature-controlled office building with open floor plan. This job operates in a professional office environment with a business casual dress code. This role will routinely use standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines. Must be able to work in a fast-paced environment.