Job Summary

The pricing and Marketing Coordinator identify with potential customers by gaining the attention of people that otherwise wouldn’t. The Sales and marketing coordinators examine the needs, wants, and purchasing patterns of target audiences while keeping an eye on how competitors present themselves.

Primary Responsibilities and Duties

• Meet with vendors and negotiate lowest prices.
• Inspect stores weekly to follow up on pricing. Makes sure prices set are coinciding with initial prices.
• Work on Marketing and Promotional campaigns alongside Marketing Associate to keep product moving and maintain heavy foot traffic.
• Analyze sale movements to establish buying trends
• Researches competitive products by identifying and evaluating product characteristics, market share, pricing, and advertising; maintaining research databases.
• Conduct research to analyze market trends, customer behavior, and competitive landscape.
• Support the Marketing Assistant by evaluating and establishing the marketing plan and strategy by assembling and analyzing sales forecasts, setting objectives, planning and organizing promotional presentations, and updating calendars
• Communicate campaign objectives, timelines, and deliverables to sales team, and provide instructions for use or promotion.
• Plan and manage meetings, events, conferences, and trade shows within the community by identifying, assembling, and coordinating requirements, establishing contacts, developing schedules and assignments, and coordinating mailing lists
• Maintain a directory and inventory of sales support materials, ensuring all resources are current and accurate, and coordinate the creation of new materials as needed
• Continually seek and research new sources of prospective customer data and provide recommendations to sales and marketing team.

Requirements Qualifications

• Bachelor’s degree in marketing, advertising, or communications
• Ability to handle multiple tasks
• Good organizational and time management skills.

Preferred Qualifications

• High school diploma/GED
• Past work experience as a marketing coordinator or similar role
• Experience with research using data analytics software
• Experience with research using data analytics software
• Bilingual Spanish/English