For our inhouse creative agency, Devour, the Cinnabon Creative Director serves as the creative thought leader and brand steward for this iconic brand. A Devour CD is a player-coach creating and leading the work. You’ll be the point person for brand stewardship across paid, earned, and owned channels. You’ll partner with others to write creative strategies and concept, art direct, write, and design executions across all modern consumer touch points. You’ll play a leadership role in the development of Omnichannel Marketing Campaigns that include Paid Media (video, digital, OOH, etc.), Point-of-Sale, Web & App, Loyalty and CRM. You’ll collaborate with Brand, PR, Organic Social, Digital, Customer Engagement, and Content Creation teams to create cross-functional brand activations. You’ll help steer the ship of our in-house creative team seeking to do better work more efficiently than an outside agency could do. You’ll have a creative team, budgets, vendors, and other resources to manage. You’ll be responsible for delivering on quality & performance expectations, timelines of projects & deliverables, and driving business results. Because the Cinnabon target leans towards Gen Z and Millennials, it’s mission-critical for the CD to live and breathe the culture the brand wants to influence. Ultimately, you’ll help achieve Devour’s creative vision: World class creative that powers business results.

Requirements: Education
Bachelor's Degree Business, marketing, communications, design, advertising, public relations, or other related field of study Pref
Work Experience
7-10 years Experience in creative marketing Req
2-4 years Experience in marketing leadership Req
Exceptional portfolio that showcases solid conceptual, color, and layout skills; superior typographical skills, video production, photography, and digital space experience Req
Retail, restaurant, food, or beverage experience Pref
Skills and Abilities
Proficient with Microsoft Office Suite and Adobe Creative Suite
Ability to seek out and stay ahead of design trends
Ability to conceive ideas that work across different platforms in unexpected ways
Ability to bring in new sources of creative inspiration to the work and creative team
Ability to drive conversation and engagement across social channels
Ability to think strategically, conceptualize creatively, and see the concept through to polished design
Ability to elicit cooperation from a wide variety of sources, including senior management, stakeholders, other departments, etc.
Ability to work well under pressure in meeting deadlines in a high volume environment
Ability to communicate complex concepts in clear concise language; to demonstrate active listening while engaging others; and to establish, implement, and clearly communicate strategies that align with business needs and objectives to gain buy-in from stakeholder
Ability to develop and maintain positive business relationships and foster an environment of mutual respect, understanding, trust, and support
Ability to anticipate and respond to the needs of stakeholders (e.g., internal and external customers, etc.) in a timely manner
Ability to adapt and adjust planned work through analyzing work demands, competing priorities, and tight deadlines; and to understand the most effective and efficient means to accomplish tasks within the parameters of the organizational structure, processes, systems, and policies
Ability to assess situations, provide counsel, and identify solutions that resolve challenges/issues, while considering the best interests of all parties; to develop and implement short and long-term solutions; and to apply effective problem solving and decision-making to address business needs and issues
Ability to mentor, motivate, and guide staff toward achieving goals; to drive accountability, to provide ongoing, thoughtful, constructive feedback effectively; and to recognize a job well done
Ability to travel overnight 10% annually