Description Gordon Brothers is looking for a Director, Asia Pacific Marketing who will be responsible for driving the company’s marketing strategy in Australia, New Zealand and South East Asia and executing a wide range of integrated marketing programs to enhance the Gordon Brothers brand within the marketplace and drive profitable growth. This role reports directly to the Senior Director, Head of Marketing & Communications with a dotted line to the Head of the Asia Pacific and is based in our Sydney office. The Director, Asia Pacific Marketing will have oversight for all marketing initiatives in Australia, New Zealand and South East Asia, including content development, PR, brand development and promotion, integrated marketing campaigns, advertising, and conference and event planning. This role will collaborate closely with the Head of Marketing & Communications and business leaders in the region to set business specific marketing strategies, budgets, campaign plans and measurement metrics and manage the delivery of all marketing efforts to support these marketing plans. This position requires a candidate with a blend of strategy, creative and analytic expertise as well as a hands-on approach. The Director, Asia Pacific Marketing will also manage external marketing agencies in the region to provide direction and ensure quality control. This role will work closely with the Head of Marketing & Communications and the broader corporate marketing team to ensure all Australia, New Zealand and South East Asia marketing initiatives are consistent with the brand and messaging of Gordon Brothers globally. Responsibilities Increase Gordon Brothers’ market penetration in Australia, New Zealand and South East Asia by developing and driving marketing strategy to support business development efforts. Partner with business leaders, the Head of Marketing & Communications and the marketing team to develop and execute marketing plans that enhance the Gordon Brothers brand within the marketplace across Australia, New Zealand and South East Asia and drive profitable growth while ensuring cohesive messaging and consistent best practices. Work with the Head of Marketing & Communications to drive the shift from reactive to a proactive PR program that enhances the perception of Gordon Brothers in the marketplace and increases brand awareness. Establish engagement programs across email and social platforms to increase brand awareness for Gordon Brothers and our services, elevate the profile of our experts and engage our clients and partners. Develop and execute deal marketing campaigns, including PR, print and online advertising, email, social media and website updates for online auctions and private treaty sales. Collaborate with HR and internal communications colleagues to support the development of relevant internal and external materials and employer brand promotion initiatives. Coordinate, draft, edit and drive effective thought leadership and content creation across multiple formats, including: Written, visual, digital and video Press releases Print and digital advertising Pitch documents, case studies and marketing collateral Email, direct mail and newsletters Social media Speaking engagements and byline articles Conferences, events and sponsorships Oversee industry conference and proprietary event programs. Build and maintain relationships with professional and trade associations. Responsible for managing the Australia, New Zealand and South East Asia marketing budget and evaluating ROI, generating metrics to assess and report on the impact of the marketing efforts in the region. Closely manage and engage with third-party providers and agencies, to ensure it is relevant and representative of the brand. Education & Experience Bachelor’s degree and/or Chartered Institute of Marketing diploma. 10 or more years of business-to-business (B2B) marketing/communications experience, preferably within a financial/professional services sector. Experience in working in a fast-paced, dynamic international business environment. Experience in dealing with senior stakeholders and influencing and engaging effectively. Proven record of successful development and execution of marketing plans in the Asia Pacific region (with focus on Australia, New Zealand, Singapore). Knowledge, Skills & Abilities Strong leadership skills with ability to drive the marketing agenda forward and achieve results thought others. Well-rounded marketing skills and strong business acumen. Proactive, highly organized, dynamic and resourceful. Excellent written and communication skills. Good interpersonal skills, able to work with people from all levels, and solicit support from colleagues. Strong stakeholder management skills. Ability to act as a brand ambassador ensuring consistency and qualify across marketing initiatives. Collaborative team player, with ability to work independently. Results-oriented with attention to details and ownership in the execution of marketing activities. Strong technical proficiency in the Microsoft Office Suite (e.g. Excel, PowerPoint, and Word), experience in utilizing multi-media design tools and leveraging the latest social media and communication platforms. Gordon Brothers offers a competitive total compensation package including base salary and incentive plan, expense allowance, superannuation, time off benefits, and more. Gordon Brothers is an Equal Opportunity Employer. Individuals seeking employment at Gordon Brothers are considered without regard to race, ethnicity, color, age, sex, religion, national origin, ancestry, pregnancy, sexual orientation, gender, gender identity, gender expression, genetic information, physical or mental disability, registered domestic partner status, caregiver status, marital status, veteran or military status, citizenship status, or any other legally protected category. Reasonable adjustments are available for qualified individuals with disabilities, upon request. In compliance with the Disability Discrimination Act 1992, please contact the Human Resources department if you have a disability and need reasonable accommodation with any part the application process. Requests will be considered on a case-by-case basis. We pride ourselves on the skill, talent, and character of our people—and are always looking for bright, driven professionals to join our team. Interested candidates can view our openings below and submit an application for consideration. To request disability accommodation in the application process, contact Human Resources.