OVERVIEW

Genovac is looking for an experienced marketing manager to oversee the company’s inbound/outbound marketing strategy and execution.

RESPONSIBILITIES

• Day-to-day tasks may include activities such as:
• Lead generation campaign execution and monitoring
• Social media management
• Coordinate with product marketing to create content and campaign materials
• Manage Genovac web presence, including search engine optimization
• Analyze campaign performance, share insights, and make recommendations

SKILLS

The ideal candidate will have:

• 6 years of experience in marketing execution
• Experience creating/managing a marketing budget
• Experience creating marketing plans
• Exceptional verbal and written communication skills, including copywriting
• Experience executing campaigns, including paid social media campaigns and email marketing
• Experience executing other types of campaigns, e.g., webinars
• Strong interpersonal skills and the ability to think strategically and analyze marketing performance
• Ability to work independently with minimal supervision

Additional Skills

The following skills sets are a plus, but the ideal applicant need not check all the boxes:

• Working knowledge of WordPress
• Strong working knowledge of marketing platforms, preferably HubSpot
• Graphic design skills, anything from simple tools like Canva and PowerPoint to more sophisticated tools such as Adobe Illustrator
• Working knowledge of SEO and website design theory
• Management experience
• Science background in chemistry, biology

Job Type: Full-time

Pay: $80,000.00 - $100,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• Monday to Friday

Application Question(s):

• What interests you about working for Genovac?

Experience:

• LinkedIn advertising: 1 year (Preferred)

Ability to Relocate:

• Fargo, ND 58102: Relocate before starting work (Required)

Work Location: In person