Company Overview

Fanatics is building a leading global digital sports platform. The company ignites the passions of global sports fans and maximizes the presence and reach for hundreds of sports partners globally by offering innovative products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans, a global partner network with over 900 sports properties, including major national and international professional sports leagues, teams, players associations, athletes, celebrities, colleges, and college conferences, and over 2,000 retail locations, including its Lids retail business stores. 

As a market leader with more than 18,000 employees, and hundreds of partners, suppliers, and vendors worldwide, we take responsibility for driving toward more ethical and sustainable practices. We are committed to building an inclusive Fanatics community, reflecting and representing society at every level of the business, including our employees, vendors, partners and fans. Fanatics is also dedicated to making a positive impact in the communities where we all live, work, and play through strategic philanthropic initiatives.

The Vice President, Ecommerce for Fanatics Collectibles will be responsible for delivering sales through commercially driven strategies, online marketing, merchandising, user experience, and site operations for Topps.com.

The Vice President is a true cross functional leader, and will oversee a team responsible for delivering against the strategy and executing day-to-day online operations relating to ecommerce with oversight responsibility for operating metrics and key performance drivers.

The Vice President will also work across various teams (Data, Tech, Operations) to create an online experience that is best in class and takes engagement to the next level by anticipating the needs and exceeding the expectations of the collector.

This leadership role will also interface with the product-related teams to understand upcoming product innovations and technologies so they may be thoughtfully integrated into the online launch processes as they are unveiled to the marketplace.

This role reports directly to the Chief Commercial Officer, and will work closely with the rest of the Fanatics Collectibles executive leadership team.

Ecommerce Strategy, P&L Management

• Oversee total brand site P&L; achieve top line and bottom line results. Manage and optimize the advertising and promotions budget/spend for onsite marketing & promotional programs.
• Build ecommerce strategy for key shopping moments and key product moments and ensure all projects support the Commercial strategy and contribute to the brand site and other 3P sites we support.
• Responsible for developing and managing Customer Acquisition and Retention strategies.
• Execute product ‘launch/auction’ put up and take down operations on relevant products.
• Empowering the team to test & learn by measuring program effectiveness, providing insights on how to optimize in future. Lead analysis of all programs and establish programs to drive continuous improvement.
• Provide post-program ROI analysis, make recommendations based on results to increase sales, opt-ins, AOS, AUS, repeat purchases, and other key metrics.
• Build, manage, and refine online assortment, promotions, price management and product/content story presentation. Lead team in executing vision from concept to launch.
• Maintain appropriate sell through and merchandising of limited life items, and forecasting of new product launches.
• Leverage excess inventory for promotional offerings to drive incremental sales.

• Hire, lead, coach, manage, a high performing and competitive cross functional team.
• Cultivate a strong sense of Customer centric site experience.
• Empower team to think outside the box, revolutionize e-commerce for the hobby and in service of the collector
• Collaborate effectively with colleagues from a range of disciplines including Marketing, Tech, Sales, Communications, Insights, Operations, Finance, etc.

• 15 years related experience in eCommerce
• BS/BA college degree required, MBA preferred
• Strong curiosity, interest, and intrigue for the trading cards industry
• Best in class leader that can inspire and motivate high performing teams to deliver strong results
• Proven track record in running a successful DTC ecommerce business with significant year over year growth in a highly competitive industry
• Must have strong skills in strategy and planning, budget and P&L management, merchandising and marketing, and vendor selection and management
• Demonstrate significant successes in B2C online marketing, campaign development and management, customer acquisition and retention
• Ability to translate offline commercial vision to the online channel with flawless and consistent execution
• Be comfortable in ambiguity/start up/lean ways of working in a dynamic, high-growth environment
• Candidate must have keen business acumen, advanced online customer analytical skills
• Exceptional written and verbal communication skills. Ability to communicate complex or digital/social concepts to a non-digital audience
• Creative, diplomatic, cool under pressure and strong interpersonal skills

Ensure your Fanatics job offer is legitimate and don’t fall victim to fraud. Fanatics never seeks payment from job applicants. Feel free to ask your recruiter for a phone call or other type of communication for interview, and ensure your communication is coming from a Fanatics or Fanatics Brand email address. For added security, where possible, apply through our company website at www.fanaticsinc.com/careers

Tryouts are open at Fanatics! Our team is passionate, talented, unified, and charged with creating the fan experience of tomorrow. The ball is in your court now.

Fanatics is committed to responsible planning and purchasing (RPP) practices, working with its business partners across its global and multi-layered supply chain, to ensure that planning, sourcing, and purchasing decisions, along with other supporting processes, do not impede or conflict with the fulfillment of Fanatics’ fair labor practices.

NOTICE TO CALIFORNIA RESIDENTS/APPLICANTS: In connection with your application, we collect information that identifies, reasonably relates to or describes you (“Personal Information”). The categories of Personal Information that we collect include your name, government issued identification number(s), email address, mailing address, other contact information, emergency contact information, employment history, educational history, criminal record, and demographic information. We collect and use those categories of Personal Information about you for human resources and other business management purposes, including identifying and evaluating you as a candidate for potential or future employment or other types of positions, recordkeeping in relation to recruiting and hiring, conducting criminal background checks as permitted by law, conducting analytics, and ensuring compliance with applicable legal requirements and Company policies. For additional information on how we collect and use personal information in connection with your job application, review our Candidate Privacy Policy-CA