The Director of Product Marketing at Dekko is a senior level contributor that provides complete and thorough research and analysis of our markets and customers.

This position is Located onsite at Dekko HQ - Fort Wayne IN

What You’ll Do:

• Research, document and make presentations on critical customer and market trends and insights by establishing a Voice of the Customer Process.
• Develop and lead 3 year product roadmap by becoming an expert in product lines and business strategy, developing competitive intelligence in regards to market and industry landscape, and developing a strong understanding of customer/end users.
• Manage product marketing and branding activities including portfolio general management and market share. Responsibilities included managing existing product portfolio, leading strategies in product life cycle and expanding product portfolio through market and product specific research.
• Lead the internal and external-marketing initiatives required to support business planning, strategic planning and Merger and Acquisition activities. Responsibilities include but are not limited to identifying target markets, products and future business drivers, competitive landscape analysis and economic conditions analysis.
• Lead and develop new product plans to include considerations such as voice of customer driven approach, product vitality, and speed to market.
• Lead the development of business line strategies and growth plans to focus the organization on successfully capturing additional business that meets the business and financial targets. Responsibilities include developing and leading pricing strategies and price realization.
• Lead the development of the revenue and support the development of the direct material and direct labor inputs to the operating plan. Focus on driving the internal discipline required to build information at the platform level (where appropriate).
• Analyze customer needs, perceptions, and behavior through a combination of proprietary and syndicated customer research studies.
• Develop research questionnaires, analyze and interpret the data, develop presentations and make recommendations on findings.
• Coordinate major research programs and research teams.
• Perform statistical analysis of market environment and future trends; make recommendations based on findings.
• Publish regular updates on market environment to track company progress.
• Provide customer data for marketing campaigns and customer analytics.
• Maintain and provide on–going support for research databases and models.
• Manage on-going tracking studies providing monthly updates and insightful summaries.
• Support client teams providing an integrated view of their segment/market or function.

What You’ll Need:

• Strong verbal and written communication skills with the ability to clearly present research results and conclusions in written reports.
• Excellent interpersonal skills, with an ability to effectively interact with a diverse team of people
• Think strategically, critically evaluate and clearly synthesizes information.
• The ability to work independently or in a team environment.
• Effective organization, complete multiple projects in an efficient and timely manner.
• Strong attention to follow through and work quality.
• Work in a fast paced environment with changing work priorities.

Education:

• Bachelor’s in Marketing, Business or Engineering, preferred
• Minimum of 4 years’ experience in managing quantitative and qualitative market research projects

What We’ll Give You:

A competitive compensation package. Quality Medical benefits, a company funded Pension, 401K plan, health & wellness perks, 100% Tuition reimbursement and so much more!

Dekko is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Job Type: Full-time

Pay: $1.00 per year

Benefits:

• 401(k)
• Dental insurance
• Employee assistance program
• Employee discount
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• On-site gym
• Paid time off
• Retirement plan
• Tuition reimbursement
• Vision insurance

Ability to Relocate:

• Fort Wayne, IN 46818: Relocate before starting work (Required)

Work Location: In person