Basic Function of the Position:

Develop and execute public relations strategy/plans for CES and virtual and in-person CTA events globally.

Critical Duties and Responsibilities:

• Develop and execute traditional and digital media strategies, plans and tactics that drive media engagement for CES and other virtual and in-person events.
• Support CTA’s corporate goals of maintaining high quality media coverage and attendance at CES and help lead growth in strategic markets and audiences.
• Oversee media monitoring and reporting for CES and other virtual and in-person events.
• Manage the CES Spokesperson program and act as an official spokesperson for CTA.
• Provide executive support for media interviews, press conferences and speaking opportunities.
• Write and edit messaging, press releases, video scripts and other media materials as needed.
• Manage agency partners as appropriate.
• Supervise and oversee professional development of a Sr. Coordinator and Coordinator.
• Support the Communications Department’s rapid response capabilities including providing strategic counsel, developing messaging, engaging key media and securing and tracking earned media coverage for CTA issues.

• Seek and embrace technical and professional educational opportunities by attending educational workshops, reviewing publications, identifying best practices, etc.
• Other duties as required by business needs.

Work Experience:

• Minimum of 7-10 years of experience in external communications roles

Education/Training:

• Bachelor’s degree in Communications, English or Journalism concentration preferred or commensurate experience.

Skills/Capabilities/Technical:

• Strong communications skills able to understand business strategy and technology.
• Extensive knowledge of media relations.
• Excellent writer and comfortable public speaker/spokesperson.
• Strong strategic thinking, leadership and supervisory skills.
• Strong knowledge of integrated marketing.
• Must be organized, nimble and have the ability to effectively manage multiple priorities.

Additional Information:

• Manage up to three full-time direct reports and one intern role.
• This position is based in the DMV area.