Job Description
Summary 
The Director of Guest & Brand Experience manages and coordinates division-wide efforts in the areas of standard operating procedures and brand integrity to strengthen and evolve our brands’ value proposition: delivering exceptional experiences for guests and driving stakeholder value to support growth and profitability. As a key member of the team, you will collaborate with executive leadership and property teams on the development and execution of brand programing and performance-driving initiatives, in alignment with the overarching portfolio strategy and corporate business objectives.
This role is designed for a project management mindset combined with an operational background. While this role will create procedures behind the scenes, it is critical that the candidate has operational capabilities that can be leveraged at the property level. 
The budgeted salary range for this position is $170,000-$200,000. Actual pay will be dependent on budget and experience, all our salaried roles are eligible for bonus.
Job Posting Deadline 
Applications for this position will be accepted until April 30, 2024.
Essential Job Functions
• Works closely with cross-functional partners to represent brand priorities and positioning, develop project plans for key strategies, and align key stakeholders to meet deadlines
• In collaboration with the marketing, operations and brand teams, leads the integration of our brand and operational standards 
• Partners with cross-functional experts to strategize ways to improve key performance metrics including overall guest satisfaction, net promoter score and intent to return
• Contribute to the development of executive-ready deliverables that detail the drivers of operational performance and present business cases to strengthen the brand’s competitive position
• Maintain operational brand integrity throughout the portfolio by documenting brand standard performance and auditing them throughout the portfolio
• Acts as the operational standards champion for the organization, including development and presentation of the brand standards, how to maintain them, and implement them in openings and transitioned properties
• Prepares and delivers professional and effective communications to convey operational standards strategy, standards initiatives, and standards performance to a variety of audiences
• Promote overall culture of Aspen Hospitality within all disciplines
• Analyze individual property quality Key Performance Indicators (KPI), including guest satisfaction scores and team members' engagement scores
• Collaborate with property teams to create and execute appropriate action plans to achieve maximum scores
• Analyze and propose strategic ROI initiatives to senior leadership
• Oversee the development and implementation of a brand compliance program
• Work closely with executive team to ensure compliance with brand standards and programs
• In collaboration with the Director of Openings and Transitions, lead the implementation and training for the transition and opening of new hotels