Location: Remote, EST working hoursJob Type: PermanentCompensation Range: $150,000 - 175,000 per yearOur client, a global leader in the Digital Consulting & Professional Services industry, is looking to hire a Growth Marketing Director for their dynamic team!In this role, your focus will be on building the team's international strategy for customer acquisition, conversion and engagement/retention (full-funnel marketing).
Ideal candidates will have ten years of experience working in a B2B-focused environment (from top industries of the likes of tech/auto/retail/healthcare/etc.
).This is a direct-hire/permanent opportunity that is fully remote (with EST working hours). Responsibilities:Develop and implement a comprehensive marketing strategy that aligns with the business's goals and enhances brand presence and consideration in North America.Translate and implement the marketing strategy for the assigned portfolio, specifically for the North American market, in alignment with the global marketing strategy.Build effective partnerships and drive new business growth by identifying opportunities, and developing, and implementing strategic solutions in response.Develop and execute highly targeted marketing strategies focused on specific key accounts, sectors, and industries.
This involves creating personalized campaigns tailored to the needs and interests of high-value accounts.Work closely with sales and operations to align marketing and sales strategies, identify key accounts, understand their business needs, and ensure marketing efforts closely align with sales objectives.Design and execute impactful marketing campaigns that resonate with target audiences, ensuring the content is relevant, engaging, and tailored to the specific needs and interests of each account.Generate a steady stream of quality leads that can be converted into clients.Oversee the management and evolution of our brand, ensuring consistency across all marketing channels and touchpoints.Utilize data analytics to track marketing performance, provide regular reports to senior management, and adjust strategies as needed.Perform in-depth market analysis to uncover trends, consumer requirements, and emerging opportunities.
Leverage these insights to guide marketing strategies and influence innovation.Manage the marketing budget, focusing on strategic fund distribution for optimal results and return on investment.Manage and mentor a high-performing marketing team, fostering a culture of innovation, collaboration, and continuous improvement.
Qualifications:
Bachelor's degree in Marketing, Business, or related field.At least 10 years of marketing experience, including a minimum of 6 years specializing in account-based marketing, particularly in the B2B technology sector.Proven track record in developing and executing successful marketing strategies.Skilled in creating customized marketing approaches for various accounts, audiences, industries, and sectorsExpertise in a wide range of marketing software and tools, including CRM systems, marketing automation platforms, analytics tools, and digital advertising technologies.Familiarity with the technical aspects of marketing technologies, encompassing integration, data management, and IT infrastructure.Deep understanding of digital marketing channels, strategies, and trends, including SEO, SEM, and social media.Proficiency in organizing and managing industry-related events, webinars, and trade shows.Ability to effectively manage and allocate budget resources.Excellent leadership and team management skills, with a proven track record in leading marketing or cross-functional teams in technology-driven marketing initiatives.Exceptional communication and interpersonal abilities, with a talent for effectively communicating complex ideas.Proficient in using data analytics to inform marketing strategies and measure effectiveness.Strategic thinker with a creative mindset.Flexibility to adapt to changing market conditions and organizational needs. JOBID: 1035970#LI-CELLA#LI-KD1#LI-REMOTE#PLEqual Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants.
If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc.
In addition, Cella by randstad digital offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility).
Applications accepted on ongoing basis until filled.PandoLogic. Keywords: Marketing Director, Location: Atlanta, GA - 30339

About the Company:
Cella