The Marketing Coordinator will report to the Director of Marketing and support the marketing department with content marketing, sales enablement, and events. The ideal candidate will be a strong project coordinator, ambitious, detail-oriented, possess excellent communication skills, and have an interest in developing writing skills.

Essential Duties

• Content Creation: In partnership with the Director of Marketing, will write, edit, and proofread marketing content, including blog posts, social media updates, website copy, and promotional materials.
• Research: Conduct research to identify industry trends, customer preferences, and competitive analysis to inform marketing strategies and campaigns.
• Digital Marketing Support: Assist with the management of digital marketing efforts, including email marketing campaigns, social media platforms, and website updates.
• Event Coordination: Assist in the planning and execution of marketing and company events, including trade shows, conferences, and customer appreciation events.
• Analytics and Reporting: Monitor and analyze marketing metrics to measure the effectiveness of campaigns and provide actionable insights for continuous improvement.
• Brand Management: Support the marketing team in maintaining and enhancing the company's brand identity across all marketing channels.

Requirements

QUALIFICATIONS

• Bachelor's degree in marketing, business administration, or a related field is preferred. Experience in the field is also welcome, instead of a degree.
• 1 year experience in marketing, content creation, or administrative support.
• Proficient in Microsoft Office Suite (Word, Excel, PowerPoint) and other relevant software applications.

KNOWLEDGE, SKILLS, ABILITIES

• A desire to grow your marketing skills and be a part of a growing team.
• Strong written and verbal communication skills.
• Strong problem-solving skills to address issues and challenges that may arise.
• Possess a basic understanding of marketing principles and strategies, including market research, target audience identification, and campaign planning.
• Some familiarity with digital marketing channels and tools, including email marketing, social media platforms, content management systems, and analytics platforms.
• Flexibility to adapt to changing priorities.
• Collaborative mindset and the ability to work effectively in a team environment, supporting and contributing to the overall marketing goals of the organization.
• Ability to prioritize tasks, manage multiple projects simultaneously, and meet deadlines in a remote environment.