You Lead the Way. We’ve Got Your Back.

With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.

At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

Join Team Amex and let's lead the way together.

American Express Global Commercial Services (GCS) offers powerful backing and financial support to business clients of all sizes. The GCS Small Business Marketing team strives to provide our customers with the world’s best customer experience every day to ensure that we are essential partners to our clients and win the full share of their business.

The Card Product Growth Marketing team within GCS develops integrated marketing strategies across channels delivering customer value through meaningful interactions at every touch to drive high levels of product satisfaction and long-term engagement among our customers.

This position is a terrific opportunity to drive growth for our business by delivering innovative and relevant customer marketing while also expanding the relationships we have with our customers. In addition, this person should have a track record of delivering projects on time by mastering execution and influencing partners along the way. The Sr Analyst- Direct Channel Marketing will work in close collaboration with various partners across the business including Marketing, Product, Analytics, Risk, Technology and Finance.

The Sr Analyst- Direct Channel Marketing is ideal for someone with exceptional project management skills and a passion for developing/delivering customer first content an interest for scaling cross channel strategy.

Key Responsibilities:

• Support and help evolve the Cross Sell Strategy across 4 main marketing channels through understanding of our business card members, suite of business products and data sources, qualitative and quantitative. 
• Manage end-to-end development of Customer Marketing Email and Direct Mail launches by briefing creative agencies, setting up offers and campaigns details, while seeing it through the content campaign cycle – creation, legal review process and deployment.
• Constantly collaborate with partners to deliver projects, scale existing treatments, and understand key drivers of results.
• Monitor, analyze and report out on campaign results to peers and Senior Leadership.
• Be the SME of Email and Direct Mail standard processes.

Minimum Qualifications:

• 2 years of relevant experience
• Exceptional project management - A master in campaign execution, highly organized, and a great ability to influence partners.
• Strong communication skills – Has the ability to drive results through collaboration with key partners & stakeholders.
• Analytical skills - Has the ability to draw insights and drive strategy; advanced skills in Excel and PowerPoint required.
• Innovator – Passionate about breaking the status quo and has good knowledge of compelling marketing outside of American Express.
• Has a growth mindset and a sense of humor.

Preferred Qualifications:

• Bachelor's degree preferred

Salary Range: $55,000.00 to $105,000.00 annually bonus benefits

The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we'll consider your location, experience, and other job-related factors.

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:

• Competitive base salaries 
• Bonus incentives 
• 6% Company Match on retirement savings plan 
• Free financial coaching and financial well-being support 
• Comprehensive medical, dental, vision, life insurance, and disability benefits 
• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need 
• 20 weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy 
• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location) 
• Free and confidential counseling support through our Healthy Minds program 
• Career development and training opportunities

For a full list of Team Amex benefits, visit our Colleague Benefits Site.

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.

Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for these positions.

We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.

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