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Job Title: Email Marketing Specialist
Job Summary
We are seeking a highly skilled and experienced Email Marketing Specialist to join our dynamic marketing team. The ideal candidate will have 3-5 years of experience in Salesforce Marketing Cloud and be proficient in Salesforce/Salesforce Marketing Cloud. With your expertise, you will play a critical role in executing effective marketing campaigns that drive engagement, nurture leads, and contribute to our overall sales goals in the B2B sector.
What You'll Do:
*Design, implement, and monitor automated email marketing campaigns that align with business objectives and customer segmentation.
*Manage email lists, including segmentation, list acquisition, and list hygiene to optimize campaign performance.
*Create custom and complex SQL queries to pull data for personalized, ad-hoc, and automated campaigns.
*Develop and maintain a deep understanding of customer journeys and create personalized experiences across various touchpoints.
*Collaborate with the content team to create compelling and targeted messaging for email campaigns.
*Analyze and report on campaign performance with actionable insights, optimizing campaigns to improve open rates, click-through rates, and conversions.
*Stay abreast of email marketing trends and best practices, ensuring compliance with all email regulations (e.g., CAN-SPAM Act).
*Liaise with Sales and Customer Service departments to ensure CRM systems are effectively capturing and tracking relevant customer interactions.
*Troubleshoot and resolve issues related to email delivery and marketing automation systems.
What We're Looking For:
*Bachelor's degree in Marketing, Communications, Business, or related field.
*2-4 years of experience in email marketing and marketing automation, specifically with Salesforce/Salesforce Marketing Cloud.
*Demonstrated ability to develop and execute successful automated marketing campaigns.
*Strong analytical skills and experience with reporting and data analysis.
*Proficiency in database management and segmentation.
*Solid understanding of B2B marketing strategies and sales processes.
*Excellent written and verbal communication skills.
*Ability to work in a fast-paced and deadline-driven environment.
*Collaborative mindset and ability to work effectively as part of a team.
*Experience or familiarity with relational databases and statistical data analysis - intermediate to strong skills in SQL
About Alsco:
Since 1889, Alsco has been a worldwide leader in providing uniform laundry services and other essential products that keep businesses clean and safe for all kinds of customers in the healthcare, automotive, industrial and hospitality industries. We're a fifth-generation family-owned and -operated business that was recognized by the prestigious Hohenstein Institute for having invented the linen and uniform rental industry. With over 180 locations and more than 20,000 employees, Alsco provides world-class service to over 355,000 customers in 14 countries. Learn more at https://alsco.com.
Alsco is a family owned, privately held company that supports work-life balance and provides opportunities for personal and career growth. Our employees are the heart and soul of Alsco Uniforms. As a result, we have a long history of strong financial performance, continuous improvement and world-class customer service. We're passionate about our team culture and are seeking ambitious marketing professionals that want to grow with our company. We'd love to talk to you about how you can fit into our diverse team.
Join our team and build your career with Alsco Uniforms!
Our full-time employees enjoy:
*401K Plan with Company Match
*Medical, Dental, Vision, FSA/HSA
*Life Insurance, Disability Insurance
*Vacation, Sick Time, Holidays
*Choice of Global Cash Card or Direct Deposit
*Career Advancement
*Learning & Development Opportunities
*Inclusive and Diverse Team Environment
Working Environment:
*Position is located onsite near downtown Salt Lake City.
*Typical office environment.
For a general description of benefits that are being offered for this position, please visit alsco.com/benefits.
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Alsco is an Affirmative Action/Equal Employment Opportunity Employer.
01/24/24
Full Time
Wholesale
$54k-72k (estimate)
02/01/2024
05/03/2024
alscoirrigation.com
RED BLUFF, CA
25 - 50
1948
RUSSELL G HARMAN
$10M - $50M
Wholesale
The job skills required for Email Marketing Specialist include Customer Service, Marketing Communications, Verbal Communication, Insight, Email Marketing, B2B, etc. Having related job skills and expertise will give you an advantage when applying to be an Email Marketing Specialist. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Email Marketing Specialist. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Email Marketing Specialist positions, which can be used as a reference in future career path planning. As an Email Marketing Specialist, it can be promoted into senior positions as a Marketing Assistant II that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Email Marketing Specialist. You can explore the career advancement for an Email Marketing Specialist below and select your interested title to get hiring information.
If you are interested in becoming an Email Marketing Specialist, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become an Email Marketing Specialist for your reference.
Step 1: Understand the job description and responsibilities of an Accountant.
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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
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