Description

Manager of Growth Marketing and Retention 

 Achieve your Max potential at A-MAX! A-MAX Auto Insurance has been growing exponentially for the last 20 years. Our fast-growing and innovative company is looking for a Manager of Growth Marketing and Retention to join our Corporate Family, located in Dallas, Texas. At A-MAX, we value the strong individual competencies that everyone brings to the table and are committed to your individual growth and advancement. We are looking for candidates that have drive, ambition, and want to build a rewarding career. We want A-MAX Auto Insurance to be your employer of choice!!! We have a culture that values diversity, growth, respect and integrity.

A successful candidate would have strong leadership, communication, collaboration and analytical thinking skills. 

Responsibilities:

• Lead the efforts to launch, scale and improve retention and rewards programs aimed at acquiring new members and driving engagement, retention, and lifetime value.

• Develop annual CRM and loyalty program executional plans and tactics, in-line with key brand moments and launches and with a clear communications calendar and promotional levers working with the acquisition marketing and brand teams.

• Drive incremental revenue while improving relevancy and customer connection through experimentation and personalization.

• Meet financial objectives through annual budget preparation and ongoing forecasting and results analysis. Build measurement framework with reporting to quantify impact, identify trends, and track key initiatives, partnering with other teams on ad-hoc analysis and deep dives.

• Drive the annual and long-term vision and growth plan to meet retention targets, drive revenue, and support overall brand health.

Qualifications

• Bachelor’s degree in marketing or similar field

• 10 years of marketing experience - both physical/store and digital.

• 5 years of experience managing retention, loyalty, and CRM marketing plans.

• Experience in performance marketing, with an emphasis on personalization and experimentation and an ability to learn new technologies, products, and systems quickly.

• Robust analytical skills - able to quickly digest large amounts of data, identify trends, and pursue the right questions that lead to constructive action.

For information on A-MAX Auto Insurance & Affiliates, including more information on employee benefits and our company culture, visit our website at https://www.amaxinsurance.com/careers

A-MAX Auto Insurance & Affiliates is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.