WEDGWOOD, a part of FISKARS GROUP

OUR ROLE

Are you passionate about global luxury interior brands? Do you enjoy helping them grow in key markets? Then this opportunity with Fiskars Group is for you. As our next Brand Manager you will be responsible for all consumer facing marketing activities for our luxury and heritage portfolio of brands, with a distinct focus on Wedgwood, Royal Doulton and Royal Albert.

WHAT YOU'LL DO AT WEDGWOOD, a part of FISKARS GROUP

Responsibilities

• Plan, launch and support execution across all marketing touchpoints in collaboration with our in-house creative, PR, and merchandising teams to ensure the brand lens is applied at all times

• Localize and translate the overall brand strategy for both critical target markets, as well as national activation and execution

• Influence global product marketing strategy based on relevant, data-driven consumer insights

• Manage the brand and marketing timelines, deliverables and budgets for their projects and product launches. They will also be responsible for hiring and managing any external agency partners we may need to create campaigns and assets

• Maintain regular contact and routines with cross-functional teams that deliver packaging, product copy, in-store materials and product visuals to ensure full collaboration and transparency

• Establish KPIs and benchmarks, track performance, establish NPS process, conduct root cause analysis, and drive solutions to open and close performance gaps

• Execute traffic-driving marketing and retail programming for new branded retail locations

• Bring an entrepreneurial and commercial mindset to the Brand Activation process through consumer connection and communication

• Identify and suggest solutions to internal process enhancements, technology, or enablement opportunities

• Effectively manage marketing activations within budget parameters

WHO YOU ARE

Experience:

• Bachelor's Degree in Business, Marketing or related/relevant field

• 4 years in progressive brand or marketing roles in consumer goods space

• Agency experience, and/or agency management experience preferred

• Proven ability to develop brand and marketing strategies, and clearly communicate recommendations to Senior Management

• Proven ability to lead and manage overlapping projects, priorities, and complex workstreams in a matrixed organization

• Passion, understanding, and interest in the luxury CPG space, with a focus on the home and tabletop industry

• Positive, solutions-driven mindset willing to confidently bring thoughtful, creative ideas to improve internal and external initiatives

• Empathetic curiosity for an ever-evolving luxury customer

START YOUR JOURNEY AT FISKARS GROUP

We are eagerly awaiting your application. We review applications on a continuous basis, so please submit your resume today! Don't worry about a cover letter, your application is enough indication of your interest.

We are committed to protecting your personal data, so we only accept applications through our career website.

Last day of application:

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At Fiskars, we value providing benefits that matter to you and cater to our diverse global workforce, no matter where you are in the world. While benefits may vary based on location, here are some of the incredible offerings you can expect when joining our team:

Competitive Compensation: We ensure that our employees are fairly compensated based on industry standards and local market factors.

Health and Wellness: Your well-being matters to us, no matter where you are. We offer various health and well-being focused programs and coverage, adapted to the requirements of each region.

Work-Life Balance: We understand the need for balance in your life. Our paid time off plans and flexible work arrangements and policies are designed to accommodate local customs and personal commitments, enabling you to thrive in both your professional and personal life.

Professional Development: We believe in nurturing talent and supporting professional growth. Through training programs, skill development initiatives and learning resources, we empower our employees to reach their full potential.

Inclusive and Diverse Environment: We value diversity and promote inclusivity. Join a workplace where your unique background and perspectives are celebrated, fostering collaboration and respect across all our markets.

Recognition and Rewards: We believe in celebrating and recognizing the contributions of our employees worldwide. Our recognition programs are designed to acknowledge exceptional performance and achievements, ensuring that your efforts are celebrated and valued.

Vested Interest: Through our Employee Share Purchase Plan (ESPP), you have the opportunity to invest in Fiskars Group and become a proud co-owner, sharing in the success and growth of the company.

Employee Discounts: We want to ensure our team members make each day the extraordinary with use of our products and offer product discounts across our brands.

Please note that specific benefits may vary based on local regulations, market conditions, and other factors. We are committed to providing competitive and meaningful benefits to our employees in every market we operate.

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