The Schedule:

Full-time

Monday-Friday from 8:00 AM-5:00 PM, with the occasional evening or weekend

Sales and Outreach Responsibilities:

Generating and following up on leads, conducting tours, closing sales and coordinating the move-in process.

• Building professional community relationships, cultivating relationships with potential residents and their families.
• Responsible for meeting or exceeding occupancy / census targets.
• Generate, maintain and assess weekly and/or monthly traffic reports.
• Schedule time to host and attend marketing and leasing meetings as necessary – including after-hours or weekend events, tours, and appointments with prospects and their families.
• Involvement and/or membership in designated organizations, clubs, etc

In Collaboration with the Marketing Department:

Social Media Marketing Responsibilities:

· Build, execute and monitor a social media strategy that is aligned with our brand and improves customer engagement.

· Define the most important social media KPI and build reporting frameworks to evaluate performance of each platform.

· Develop quality content strategies across all media channels ensuring consistent brand messaging.

· Develop a content calendar for all platforms to maintain a sufficient supply of relevant content.

SEO/PPC/SEM Responsibilities:

· Assist with the development of digital marketing campaigns for new and existing programs and services.

Reputation Management:

· Develop and implement a reputation management plan that improves the perceived online reputation.

· Monitor customer comments on all platforms.

· Review customer survey data and online review performance reports to identify trends and make recommendations on improvements.

Content and Graphic Design:

· Develop design concepts for marketing and advertising collateral for new and existing programs and services.

· Produce various written content for print and digital marketing platforms to promote the brand and services.

· Conduct market research relevant to the industry to evaluate trends. Make informed recommendations on changes needed to marketing strategies.

Job Type: Full-time

Pay: $63,290.00 - $69,264.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Employee discount
• Flexible spending account
• Health insurance
• Life insurance
• Paid time off
• Retirement plan
• Vision insurance

Schedule:

• Monday to Friday
• Weekends as needed

Work Location: In person