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Head of Marketing & Communications
Apply
$162k-213k (estimate)
Full Time 4 Days Ago
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Charlotte Tilbury is Hiring a Head of Marketing & Communications Near Miami, FL

About Charlotte Tilbury Beauty

Founded by British makeup artist and beauty entrepreneur Charlotte Tilbury MBE in 2013, Charlotte Tilbury Beauty has revolutionised the face of the global beauty industry by de-coding makeup applications for everyone, everywhere, with an easy-to-use, easy-to-choose, easy-to-gift range. Today, Charlotte Tilbury Beauty continues to break records across countries, channels, and categories and to scale at pace.

Over the last 10 years, Charlotte Tilbury Beauty has experienced exceptional growth and is one of the most talked about brands in the beauty industry and beyond. It has become a global sensation across 50 markets (and growing), with over 2,300 employees globally who are part of the Dream Team making the magic happen.

Today, Charlotte Tilbury Beauty is a truly global business, delivering market-leading growth, innovative retail and product launches fuelled by industry-leading tech - all with an internal culture of embracing challenges, disruptive thinking, winning together, and sharing the magic. The energy behind the brand is infectious, and as we grow, we are always looking for extraordinary talent who want to be part of this our success and help drive our limitless ambitions.

The Role:

A critical role in the launch and development of the LATAM and TR Americas region, the Head of Marketing and Communications oversees all brand and trade marketing activations, local talent and influencer relationships and strategy, and full ownership of marketing and PR spend. Supporting the LATAM Brand Director, this role is responsible for conceptualising and executing the launch and sustain strategy for the brand across all LATAM territories, bringing together disruptive creativity and executional excellence.

Role Accountabilities:

Lead marketing and communications strategy across all consumer touch points, including clear product strategy, innovation animation, trade marketing, and investment across media channels and retailers

Define and deliver the media strategy for the region, including measuring media effectiveness and shaping best investment profile

Build a robust PR & Advocacy strategy, underpinned by authentic brand relationships, and including engagement of the Pro MUA community, relationships with local talent and KOLs, full content strategy across earned and owned social requirements

In deep partnership with the Head of Commercial, Retail and Education, conceive a launch strategy for each territory and retailer across the region, securing best in class visibility from our partners, and delivering market disruption and record-breaking growth. Own the overall trade marketing negotiation and delivery with all retailers and operators

Through a strong relationship with the Global Digital team, shape the local social and digital activities, including social investment and digital trade marketing, to optimise recruitment and retention across the region

Lead and inspire the marketing and communications team in region to deliver bold and daring activation, fostering a culture of collaboration, passion for the brand, drive for results and limitless thinking. Support the personal and professional development of the team, to build their capability and future career pathway within the brand

Work closely with counterparts in the Global Marketing and Communications teams to optimise global content, events, and opportunities for local amplification

Oversee and deliver a robust marketing and communications cost budget, delivering activities at best ROAS on time and within agreed budget; work with Finance to meet quarterly forecasting expectations

Monitor competitor landscape for relevant product, trend, consumer behaviours, and media insights to drive optimisation of local activities and support global

Reporting Relationships:

Reports to: Brand Director

Requirements

Extensive experience leading marketing organization at a beauty or fashion brand

Marketing knowledge across media - print, digital, social, OOH

Strong strategic and analytical abilities

Extensive experience in beauty / lifestyle / fashion / retail marketing

Interest in trends across popular culture, art, beauty, fashion and film

Enthusiastic, energetic, team player and thought leader

Proven track record in brand management and growth

Strong leadership skills

Outstanding verbal and written communication skills required

Spanish speaking preferred

Outstanding leadership/interpersonal skills required

Benefits

Base Salary Range: $145,000-155,000**

Company Benefits:

Generous staff discount to use on all products

Access to Tilbury Treats - our very own rewards platform allowing you to save money and gain 'money can't buy' discounts on anything from gym memberships to cinema tickets

Medical, dental, and vision benefits

Commuter Benefits (Pre-tax)

Flex Spending Account (FSA)

Employee Assistance Program (EAP)

401(k) with Company match

Paid Time Off

Birthday PTO

**Charlotte Tilbury, in good faith, believes that this posted range of compensation is the accurate range for this role at the time of this posting**

At Charlotte Tilbury Beauty, our mission is to empower everybody in the world to be the most beautiful version of themselves. We celebrate and support this by encouraging and hiring people with diverse backgrounds, cultures, voices, beliefs, and perspectives into our growing global workforce. By doing so, we better serve our communities, customers, employees - and the candidates that take part in our recruitment process.

If you want to learn more about life at Charlotte Tilbury Beauty please follow our LinkedIn page!

Job Summary

JOB TYPE

Full Time

SALARY

$162k-213k (estimate)

POST DATE

06/16/2024

EXPIRATION DATE

06/30/2024

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