Senior Vice President, Marketing and Strategic Positioning

About the Company

National consulting & advisory services firm focused on the healthcare industry

Industry
Management Consulting

Type
Privately Held

Founded
2001

Employees
201-500

Categories

• Consulting & Professional Services
• Accounting & Accounting Services
• Business Services
• Healthcare
• Hospitals & Clinics

Specialties

• healthcare
• strategic planning
• accountable care solutions
• information technology
• informatics
• research
• analytics
• strategy
• accountable care
• information technology (it)
• economics
• population health
• clinical transformation
• health care
• performance excellence
• decision support
• performance improvement
• revenue cycle
• applied analytics
• data science

Business Classifications

• B2B
• Enterprise

About the Role

The Company is seeking a Senior Vice President for Marketing and Strategic Positioning to lead the growth of its strategic positioning service line and the strategic marketing function. The successful candidate will be responsible for advising C-suite leaders in the healthcare industry on market positioning, brand elevation, and value proposition enhancement. This role requires a senior leader with deep healthcare experience, preferably from a health system, health services company, or agency with healthcare clients, and a proven track record in marketing and communications. The SVP will also be tasked with service line leadership, business development, and managing the marketing function, which includes both marketing and thought leadership.As the Senior Vice President, the role involves managing specific functions, teams, and client relationships, and ensuring that the firm meets client expectations and goals. The ideal candidate will have at least 15 years of relevant experience, an advanced degree in a related field, and a strong personal brand with the ability to convey insights that motivate clients to action. They should be an outstanding people leader, with the ability to attract, motivate, and develop high-performing teams, and a proven ability to manage strong client relationships and bring in new business. The SVP will also be expected to stay up to date on technologies and regulations impacting healthcare and to contribute to the firm's professional development and thought leadership activities.

Hiring Manager Title
Chief Growth Officer

Travel Percent
Less than 10%

Functions

• Marketing