Harbinger Marketing is looking to hire a full-time Creative Director.

The Company

Harbinger Marketing is a rapidly growing marketing company located in Tyrone, Georgia. Specializing in the small business sector, we are uniquely positioned to work closely with company owners directly. Ninety percent of the time, our marketing directors are engaging directly with the owners of the companies we serve, providing our team with a significant amount of creative freedom and minimal pre-existing creative constraints. This close relationship not only fuels our creative liberty but also positions our creative outputs as industry-leading within the sectors we serve.

We are currently focused on enhancing our creative offerings, aspiring to consistently deliver superior results and augment the value we provide to our partners. Our agency’s comprehensive 360 approach to marketing combines both creative and strategic solutions tailored to help small businesses thrive.

We are seeking a Creative Director who not only possesses a profound creative vision but also demonstrates great maturity in understanding the value component of creative work. The ideal candidate should be capable of crafting solutions that resonate with our partners’ brand voice and tone while also generating a positive return on investment, serving as their true outsourced marketing partner.

For more information on Harbinger Marketing, please visit our website: harbingermarketing.com

The Person

As a team member of Harbinger Marketing, this person must demonstrate strong:

• Creative Competence - The ability to intuitively know what is needed in order to accomplish a brand or marketing objective involving multiple marketing disciplines. These disciplines include but are not limited to copywriting, websites, print design, logos, video ads, etc.

• Self-Confidence – Confidence in one’s own abilities, capabilities, and judgments.

• Standard of Work - Work with a spirit of excellence in all that you do. This includes producing optimized financial deliverables with a high standard of attention to detail.

• Passion for partners - A drive to see the success of our partners and our team. The heartbeat of Harbinger Marketing is helping small business owners achieve their goals. 

• Professionalism - Effective communication with the team and partners. Must become knowledgeable of all facets of Harbinger Marketing systems and operations, along with presenting a pedigreed personal image both externally and internally. Must maintain unquestioned integrity and confidentiality both internally and externally.

• Emotional Intelligence – Ability to identify and manage one’s own emotions and the emotions of others, whether positive or negative.

• Planning and Organization – Ability to prioritize and plan work activities, use time efficiently, and set manageable goals/objectives.

• Problem-Solving – Identify and resolve problems efficiently and respectfully by gathering and analyzing data and then communicating that distilled information to the department or manager as needed.

• Cost Consciousness – Work within the approved budget, develop and implement cost-saving measures, and conserve company and partner resources.

The Role

We are looking for a talented and motivated Creative Director to be the founder and leader of our company's creative department. The successful candidate must possess excellent leadership qualities, with the ability to nurture and maximize the talents of our team.

Job Responsibilities:

• Creative Leadership and Quality Assurance: The Creative Director will carry the ultimate responsibility of ensuring the appropriate level of creative quality for the work produced by our organization. This involves direct involvement in new partner development, presentations for new websites, creative videos, and branding concepts. Additionally, the Director will serve as a triage for existing partners experiencing creative challenges or multiple rounds of revisions, working closely with the partner's team to refine output.

• Collaborating with Department Heads: The Creative Director will work closely with every department to elevate both the quality and the thinking behind the work Harbinger produces. This includes new partner assessments to elevate initial brand concepts, website designs, video concepts, and high-level strategy.

• Creative Process Development: The Creative Director will be creating systems, processes, and guides that can be applied to future partnerships to streamline production and ensure consistent quality across all platforms including video, web, copywriting, social media, and email.

• Brand Alignment and Partner Interaction: The Creative Director will be leading brand alignment workshops for high-value prospects, potentially involving travel alongside sales development managers and marketing directors. Responsibilities will also include writing video ads and cornerstone copy for new projects and assisting partners in resolving issues by responding to questions in a timely and professional manner.

• Innovation and Trends: The Creative Director will be evaluating trends, assessing new data, and keeping up-to-date with the latest marketing techniques. Responsibilities will also include directing brainstorming meetings and creative sessions.

• Portfolio Management: The Creative Director will be responsible for maintaining and elevating portfolio diversity and shaping brand standards to ensure all work products are brand appropriate in a way that no longer will need ongoing support. Responsibilities will also include developing exceptional and well-crafted copy that meets partners’ requirements.

Qualifications:

• A minimum of 5 years in the creative fields, particularly with Branding, Copywriting, UI/UX, and Video Production.

• Brilliant interpersonal and communication skills with creative teams and partners.

• In-depth knowledge of brand development and multichannel marketing models.

• Adept, creative, and strategic thinker.