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What is this role?
As the Email Marketing Manager, you will play a crucial role in driving customer engagement, loyalty, and repeat purchases through strategic email & SMS campaigns/automations. You will collaborate closely with cross-functional teams including creative, brand voice, and analytics to develop and execute marketing strategies that resonate with our audience and contribute to the growth of our business.
What does an average day look like?
Driving Results: Optimize lifecycle flows with the goal of increasing engagement, conversion, and lifetime value.
Taking Ownership: Measure and report on trends in email performance and share insights. QA of email sends for appearance, design, copy, functionality, and tracking.
Making Decisions: Develop and maintain a comprehensive monthly email calendar, incorporating relevant product launches, seasonal themes, and sales events.
Cultivating Relationships: Foster strong cross-departmental relationships to facilitate seamless campaign execution and alignment with broader business objectives.
Instilling Trust: Maintain email & SMS development process working closely with the Brand Voice and Creative Teams
Customer Focus: Define and manage customer segmentation, executing targeted email campaigns tailored to specific audience segments.
What background should you have?
Full Time
Durable Manufacturing
$113k-147k (estimate)
05/04/2024
07/03/2024
drinkcirkul.com
TAMPA, FL
25 - 50
2016
GARRETT WAGGONER
$10M - $50M
Durable Manufacturing
The job skills required for Email Marketing Manager include Email Marketing, Verbal Communication, Alignment, Organizational Skills, etc. Having related job skills and expertise will give you an advantage when applying to be an Email Marketing Manager. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Email Marketing Manager. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Email Marketing Manager positions, which can be used as a reference in future career path planning. As an Email Marketing Manager, it can be promoted into senior positions as a Marketing Senior Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Email Marketing Manager. You can explore the career advancement for an Email Marketing Manager below and select your interested title to get hiring information.
If you are interested in becoming an Email Marketing Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become an Email Marketing Manager for your reference.
Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Email Marketing Manager job description and responsibilities
Responsible for the content of the emails.
03/15/2022: Melbourne, FL
They should have a strategy for reaching a target audience that shapes the emails they develop.
03/29/2022: Twin Falls, ID
Ensure emails meet high and quality deliverability standards.
04/02/2022: Des Moines, IA
Design, assemble and create overall email marketing campaigns.
01/28/2022: Gary, IN
Plan and design different CTAs for email templates.
02/05/2022: Orlando, FL
Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Email Marketing Manager jobs
This career requires extensive business and marketing experience.
03/26/2022: Dayton, OH
Aware of email marketing regulations and compliance requirements.
03/14/2022: Spokane, WA
Get a Digital Marketing Certification.
01/25/2022: Muskegon, MI
Someone who has experience with email database management and SQL would be an asset.
01/24/2022: Santa Rosa, CA
Proven work experience as an Email marketing manager or Digital marketing specialist.
03/03/2022: Asheville, NC
Step 3: View the best colleges and universities for Email Marketing Manager.