5 Jobs in Naples, FL
Insight Global is Hiring a Marketing Data Analyst Near Naples, FL
Title: Marketing Data Analyst
Location: Hybrid/Onsite in Naples, FL
Type: Direct Hire (FTE)
Salary: $95,000 - $115,000
Open to relocation candidates!!!!
Must Have
Bachelor’s Degree
3-5 years of experience in a Data Analytics role
Experience with Data Integration and working in a Data Lake
Experience with PowerBI
Experience with G4A (Google Analytics 4)
Intermediate to advanced level of experience with Google Analytics, Tag Manager required
Intermediate level of experience using Front-End Data Visualization & Analytical Tools is a must
Data literacy is a must
Ability to define problems, collect data, establish facts, and draw valid conclusions
Ability to interpret an extensive variety of technical instructions in mathematical or diagram form and deal with several abstract and concrete variables
Day To Day:
The Marketing Data Analyst works with Marketing Operations, Data & Analytics Center of Excellence, Product Management, and other stakeholders to provide comprehensive data analysis, unlock opportunities through valuable insights and drive decision support solutions leveraging the best-in-class data & analytics tools. The analyst will help mature the use of data with user-friendly analytical tools, dashboards, and advanced analytics so that relevant information can be efficiently gathered, shared, and interpreted by our business teams and their partners.
Essential Duties and Responsibilities:
Implement and manage Google Analytics to track website traffic, user behavior, and conversion rates.
Utilize Google Analytics to monitor and analyze the performance of digital marketing campaigns, identifying areas for improvement.
Extract data from Google Analytics to provide insights on website user journeys and identify conversion funnel bottlenecks.
Extract and transform data from various sources and load it into BigQuery for in-depth analysis.
Write SQL queries and utilize BigQuery's data processing capabilities to analyze large datasets effectively.
Collaborate with cross-functional teams to analyze operational processes within the Marketing Department.
Use data-driven insights to streamline marketing operations, reduce costs, and optimize resource allocation.
Identify and recommend process improvements based on operational analytics findings.
Create visually engaging and informative reports and dashboards using data visualization tools (e.g., Tableau, Power BI).
Share regular reports with key stakeholders, translating complex data into actionable insights.
Maintain data security and compliance with relevant regulations, such as GDPR or CCPA, in data handling and analysis practices.
Stay updated with industry trends, tools, and best practices in data analytics, digital marketing, and data warehousing.
Continuously expand skillset in data analysis, statistical modeling, and data visualization.
Collaborate with marketing teams, IT, and other departments to gather data requirements and share insights.
Clearly communicate findings and recommendations to both technical and non-technical stakeholders.
Occasional travel for training, meetings, or trade shows may be required
Job Summary
Full Time
Business Services
$68k-89k (estimate)
06/02/2024
06/30/2024
insightglobal.com
BALTIMORE, MD
500 - 1,000
2001
TYLER HODGINS
$500M - $1B
Business Services
Related Companies
About Insight Global
We arent just a staffing company. Were a company that cares for others. It might sound lofty, but it's the idea that gets us up everyday, determined to make it true. Insight Global is a company that people can anchor to in moments of triumph, struggle, and every time in between. Whoever you are and wherever you come from, you matter to us and we have your back. Together, anything is possible.
The job skills required for Marketing Data Analyst include Analysis, Insight, SQL, Data Analysis, Digital Marketing, Tableau, etc. Having related job skills and expertise will give you an advantage when applying to be a Marketing Data Analyst. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Marketing Data Analyst. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Marketing Data Analyst positions, which can be used as a reference in future career path planning. As a Marketing Data Analyst, it can be promoted into senior positions as a Private Label Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Marketing Data Analyst. You can explore the career advancement for a Marketing Data Analyst below and select your interested title to get hiring information.
If you are interested in becoming a Marketing Data Analyst, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Marketing Data Analyst for your reference.
Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Marketing Data Analyst job description and responsibilities
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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
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Knowledge of Programming Languages.
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Get familiar with the fundamentals.
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Step 3: View the best colleges and universities for Marketing Data Analyst.
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