Community Outreach Coordinator

The Outreach Coordinator will promote our Outpatient mental health clinic and mental health programs by promoting and marketing our services through relationship building and existing and potential referral sources. Identifying new referral partners, identifying market opportunities and raising brand awareness within the community

Responsibilities:

• Provides community education on mental health issues and conveys benefits of our treatment services to influencers and referral sources within the service area.
• Builds and cultivates relationships within given referral source categories with decision makers, influencers and others to build a strong referral program.
• Develops and implements marketing and referral development plans to identify referral opportunities and increase program utilization.
• Utilizes all available contact methodologies to achieve maximum reach: individual and personalized contacts, telephone contacts, significant email contact, mailings, etc. with the ultimate goal of developing trust and cultivating long term referral relationships.
• Visits and conducts presentations to area organizations and key decision makers. Establishes and maintains a professional relationship so that they will feel comfortable referring their contacts to the community.
• Distribute materials and fliers among partners and in targeted communities.
• Schedule and complete individual, in person meetings with decision makers and influencers to understand needs, identify and resolve barriers to establishing successful partnerships and referral relationships.
• Follow up with referral sources after they have referred a patient to thank them for the referral, answer any questions and assess their satisfaction with the referral experience.
• Coordinates local public relations outreach through speaking engagements, in-service training and other involvement in community organizations and with other healthcare professionals.
• Work with the clinical teams to develop and refine messaging around service offerings through all touchpoints to strengthen the brand and expand awareness of the brand.
• Will be present during working hours at the office for in person meetings and access to a computer without violating company policy.
• Maintains a detailed customer relationship database system to document marketing strategies, referral related data, appointment history, call objectives and related notes.
• Track, monitor and report changes in the marketplace.
• Submit regular and requested reports, including weekly activity reports as directed.
• Extensive travel throughout the assigned territory
• Other duties as assigned.

Qualifications:

• Minimum of 3 years successful experience in a healthcare setting; preferably in behavioral healthcare.
• High School or Equivalent; Associate's Degree preferred.
• Proven success in clinical outreach. Experienced presenting in public settings to diverse groups of individuals.
• Possesses a competent understanding of substance use disorders and mental health recovery and trends within the industry.
• Strong knowledge of social media, digital and mobile trends, and impact trends.
• Proficient technology skills including Word, PowerPoint, Outlook, and data management systems, video editing, graphic design and other related software.

Knowledge, Skills and Abilities

• Self-motivated with strong organization skills and attention to detail, with a strong work ethic.
• Advanced computer skills including Microsoft Office Suite.
• Ability to maintain routine records and communicate effectively, both orally and in writing.
• Self-directed with the ability to work with little supervision.
• Flexible and cooperative in fulfilling all obligations.
• Demonstrates positive and cooperative behaviors when working with diverse populations.
• Ability to understand and follow oral and written directions, establish and maintain effective working relationships with partners, patients, program management, medical staff, counselors and peers.

Job Type: Full-time

Pay: $55,000.00 - $62,000.00 per year

Benefits:

• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off
• Referral program
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday
• No weekends

License/Certification:

• Driver's License (Preferred)
• CAC-AD or ADT (Preferred)

Ability to Commute:

• Landover, MD 20785 (Required)

Work Location: In person