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Director, Digital Marketing (Remote)
$188k-240k (estimate)
Full Time | Business Services
5 Days Ago
Aledade is Hiring a Remote Director, Digital Marketing (Remote)
The Director of Digital Marketing will be accountable for managing and overseeing all aspects of our digital marketing strategy and channels. We are flexible with respect to geographic location, and the ideal candidate will be comfortable working remotely/work from home within the U.S. or from our office in Bethesda, MD, Durham, NC or Austin, TX.
Primary Duties:
What Does This Mean for You?At Aledade, you will be part of a creative culture that is driven by a passion for tackling complex issues with respect, open-mindedness and a desire to learn. You will collaborate with team members who bring a wide range of experiences, interests, backgrounds, beliefs and achievements to their work - and who are all united by a shared passion for public health and a commitment to the Aledade mission.
In addition to time off to support work-life balance and enjoyment, we offer the following comprehensive benefits package designed for the overall well-being of our team members:
Flexible work schedules and the ability to work remotely are available for many roles
Health, dental and vision insurance paid up to 80% for employees, dependents, and domestic partners Robust time off plan 21 days of PTO in your first year 2 Paid Volunteer Days & 11 paid holidays
12 weeks paid Parental Leave for all new parents
6 weeks paid sabbatical after 6 years of service
Educational Assistant Program & Clinical Employee Reimbursement Program
401(K) with up to 4% match
Stock options
And much more!
At Aledade, we don’t just accept differences, we celebrate them! We strive to attract, develop, and retain highly qualified individuals representing the diverse communities where we live and work. Aledade is committed to creating a diverse environment and is proud to be an equal opportunity employer. Employment policies and decisions at Aledade are based on merit, qualifications, performance, and business needs. All qualified candidates will receive consideration for employment without regard to age, race, color, national origin, gender (including pregnancy, childbirth or medical conditions related to pregnancy or childbirth), gender identity or expression, religion, physical or mental disability, medical condition, legally protected genetic information, marital status, veteran status, or sexual orientation.Privacy Policy: By applying for this job, you agree to Aledade's Applicant Privacy Policy available at https://www.aledade.com/privacy-policy-applicants
Primary Duties:
- Managing a team responsible for the execution of digital channel marketing, as well as agency relationships.
- Accountable for digital campaign strategy and execution delivering against established targets through the use of organic and paid digital channels (email, web, social) as part of a cross-functional team.
- Accountable for developing strategic recommendations to our overall digital strategy, including but not limited to improving the operational excellence of the digital marketing team, evaluation of current processes and systems as well as future recommendations; staying current on existing and emergent channels / technology; ongoing analysis of competitive landscape to inform digital marketing strategies and content; partnering on website, social media, overall digital strategy; lead nurture
- Utilizing existing and developing new dashboards of key metrics and standardizing weekly, monthly, quarterly and/or yearly reporting to meaningfully interpret marketing engagement results and implications aligned to industry benchmarks.
- Cross-functionally partner to enhance the digital effectiveness of our overall campaigns in an effort to drive growth.
- Bachelor's degree or relevant, equivalent work experience in marketing or digital marketing
- 12 years of experience developing and managing optimized digital strategies across digital paid, digital organic, and email marketing with increasing responsibility
- 8 years managing a highly effective digital marketing team
- MBA preferred
- Ability to work on a wide range of project types, from strategy, to process and metrics definition, to hands-on campaign management
- Proven foundation of digital marketing best practices and broad understanding of digital marketing principles including a deep understanding of digital KPIs and performance metrics
- B2B and/or B2C/DTC experience; results-driven with exceptional detail and knowledge around metrics, specifically A/B testing
- Healthcare industry experience, with experience marketing to physicians, physician practices or related associations
- Highly organized with demonstrated interpersonal, communication, time management and analytical skills; ability to derive meaning from data through testing and analytics
- Demonstrated track record of setting and achieving aggressive marketing goals
- Experience researching, onboarding, implementing, managing systems and vendors
What Does This Mean for You?At Aledade, you will be part of a creative culture that is driven by a passion for tackling complex issues with respect, open-mindedness and a desire to learn. You will collaborate with team members who bring a wide range of experiences, interests, backgrounds, beliefs and achievements to their work - and who are all united by a shared passion for public health and a commitment to the Aledade mission.
In addition to time off to support work-life balance and enjoyment, we offer the following comprehensive benefits package designed for the overall well-being of our team members:
Flexible work schedules and the ability to work remotely are available for many roles
Health, dental and vision insurance paid up to 80% for employees, dependents, and domestic partners Robust time off plan 21 days of PTO in your first year 2 Paid Volunteer Days & 11 paid holidays
12 weeks paid Parental Leave for all new parents
6 weeks paid sabbatical after 6 years of service
Educational Assistant Program & Clinical Employee Reimbursement Program
401(K) with up to 4% match
Stock options
And much more!
At Aledade, we don’t just accept differences, we celebrate them! We strive to attract, develop, and retain highly qualified individuals representing the diverse communities where we live and work. Aledade is committed to creating a diverse environment and is proud to be an equal opportunity employer. Employment policies and decisions at Aledade are based on merit, qualifications, performance, and business needs. All qualified candidates will receive consideration for employment without regard to age, race, color, national origin, gender (including pregnancy, childbirth or medical conditions related to pregnancy or childbirth), gender identity or expression, religion, physical or mental disability, medical condition, legally protected genetic information, marital status, veteran status, or sexual orientation.Privacy Policy: By applying for this job, you agree to Aledade's Applicant Privacy Policy available at https://www.aledade.com/privacy-policy-applicants
Job Summary
JOB TYPE
Full Time
INDUSTRY
Business Services
SALARY
$188k-240k (estimate)
POST DATE
06/07/2024
EXPIRATION DATE
07/05/2024
WEBSITE
aledade.com
HEADQUARTERS
BETHESDA, MD
SIZE
200 - 500
FOUNDED
2014
TYPE
Private
CEO
FARZAD MOSTASHARI
REVENUE
$10M - $50M
INDUSTRY
Business Services
Related Companies
About Aledade
Aledade is a digital platform that provides workflow optimization, ACO governance and performance analytics solutions for primary care providers.
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The job skills required for Director, Digital Marketing (Remote) include Digital Marketing, Email Marketing, KPI, B2B, Channel Marketing, Time Management, etc. Having related job skills and expertise will give you an advantage when applying to be a Director, Digital Marketing (Remote). That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Director, Digital Marketing (Remote). Select any job title you are interested in and start to search job requirements.
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