Overview:

Position will own and be responsible for APLL global marketing and both internal and external communications. Reporting the President, the position will lead a team dispersed regionally and by specialty to create brand awareness, drive pipeline growth and insure consistent and quality communications around the world.

Key Result Areas 

• Develop and implement global brand strategy that includes elements of marketing, digital media and value creation to drive awareness and increase overall size of pipeline.
• Build and grow team of global marketing and communication professionals that can enforce global standards and be responsive to local, regional needs.
• Selection and management of key vendors for PR, marketing, collateral and other media. This includes owning global RFP process for each function and owning financial analysis to justify spend. Includes responsibility for vendor performance and results across the related areas.
• Work with key stakeholders, including the President, to document a global product vision roadmap include timelines, investments and key results. Also includes developing and implementing marketing and communication strategy to support this vision over an extended period of time.
• Meet or exceed objectives related to corporate diversity, inclusion and talent succession programs.