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Cybereason is Hiring a Senior Director of Marketing Near La Jolla, CA
Cybereason is seeking a Senior Director of Marketing to lead marketing initiatives for our business. This leader will be pivotal in developing the marketing strategy, messaging, and positioning for this portfolio, while closely collaborating with and supporting other marketing team members to drive successful go-to-market execution.
The ideal candidate will possess a strong background in all aspects of Marketing, strong within the technology sector, demonstrating an ability to lead strategically and foster collaboration across various teams. This position will be responsible for owning marketing in its entirety for Cybereason.
This position is a perfect opportunity for someone who wants to take the next step in their career and start their career trajectory to CMO! We are looking for someone who will be based in our La Jolla office so you can work hand in hand with our C-suite.
Focus areas include
- Craft and oversee the product marketing strategy, messaging, and positioning for Cybereason, you will be responsible for the overall brand strategy.
- Work closely with product management, marketing, and sales leadership to align on the overall go-to-market (GTM) strategy at a product, category, and portfolio level; and ensure successful execution across the organization.
- Act as a bridge between the different marketing teams such as field marketing, and digital marketing, and ensure product marketing is supporting them in rolling out marketing and broader GTM initiatives.
- Build upon corporate marketing, developer relations, industry and partner marketing.
- Conduct market analysis to inform product strategy and competitive positioning.
- Lead the creation of compelling content that supports GTM strategies to articulate the value proposition and differentiators of the products to the target audience.
- Define key performance indicators and measure the impact of product marketing activities on business objectives.
- Foster strong relationships with key internal stakeholders across the company to ensure alignment and collaboration on marketing and GTM initiatives, as well as with external stakeholders including analysts and press to strengthen our awareness and perception as an innovator and market leader.
- Design and implement processes and workflows within product marketing that ensure consistent, high-quality results, fostering reliability and transparency across teams to enable their success and drive the organization’s objectives
- Build our Partner Marketing Strategy in collaboration with the CEO and other marketing colleagues
- Understand the impact and ROI of online and offline events and be able to create and execute quarterly plans with Partners
- 15 years of experience in marketing and product marketing, with a significant track record in leadership roles, preferably in the cloud computing or enterprise software space
- Demonstrated ability to develop strategic marketing plans and successfully collaborate with other marketing teams for execution
- In-depth understanding of the intersection of enterprise cloud services and developer marketing, with the aptitude to translate complex technical details into compelling marketing messages
- Strong leadership and communication skills, capable of driving strategy and alignment across various teams
- Analytical thinker with a data-driven approach to marketing strategy and performance measurement
- Experience in dynamic, high-growth environments, adapting to evolving business needs and market trends
- Creative, smart, fun, team player
- Comfortable with ambiguity and a great problem solver
- Base pay: up to $225,000 - $285,000 including Bonus.
- The salary range listed here has been provided to comply with local regulations and represents a potential base salary range for this role. Please note that actual salaries may vary within the range above or below, depending on experience and location. We look at compensation for each individual and base our offer on your unique qualifications, experience, and expected contributions. This position may also be eligible for other types of compensation in addition to base salary, such as variable bonus and/or stock options.
Core Values
- Win As One: The power of an individual is less than the power of a team.
- Ever Evolving: Change keeps us at the forefront, so we encourage it.
- Daring: To achieve the impossible, we must dare to be different.
- Obsessed with Customers: We believe gaining our customers’ trust is the most important part of what we do.
- Never Give Up: We are tenacious and resilient, and we never stop.
- UbU: We believe people can only unlock their full potential when they work somewhere that accepts who they are.
Don’t meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At Cybereason we are dedicated to building a diverse, inclusive, and authentic workplace (#uBu), so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.
Job Summary
Full Time
IT Outsourcing & Consulting
$170k-215k (estimate)
05/30/2024
06/27/2024
cybereason.com
BOSTON, MA
500 - 1,000
2012
LIOR DIV-COHEN
$10M - $50M
IT Outsourcing & Consulting
Related Companies
The job skills required for Senior Director of Marketing include Leadership, Initiative, Digital Marketing, Collaboration, Product Marketing, Marketing Strategy, etc. Having related job skills and expertise will give you an advantage when applying to be a Senior Director of Marketing. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Senior Director of Marketing. Select any job title you are interested in and start to search job requirements.
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