What are the responsibilities and job description for the Marketing Technology Program Manager position at WorkGenius Group?
Title: Marketing Technology Program Manager
Industry: Tech
Location: Cupertino, CA
Duration: 12 months
Responsibilities
ref_id: 553a42ab-3603-4510-8576-1ddd1bb9d154
Industry: Tech
Location: Cupertino, CA
Duration: 12 months
Responsibilities
- Help define the future of marketing tools by gathering requirements and shaping product roadmaps.
- Drive subscriptions and marketing effectiveness through creative, tech-driven solutions.
- Identify strategies to grow earned/owned media and subscriber engagement.
- Translate cross-functional inputs into clear product requirements.
- Manage landing page and creative asset requests, ensuring timely delivery with developers and marketing teams.
- Creative problem-solver with strong technical intuition.
- Deep understanding of digital and social marketing strategies.
- Hands-on experience with organic marketing channels and social platforms.
- Confident communicator across leadership, cross-functional teams, and external partners.
- Strong multitasking, organization, and attention to detail.
- Marketing Technology
- Product Management
- Digital Marketing
- Technical Solutions
- Cross-functional Collaboration
- Agile Methodologies
- Creative Problem Solving
- Performance Monitoring
- API Integrations
- Media Strategies
ref_id: 553a42ab-3603-4510-8576-1ddd1bb9d154
Salary : $90