What are the responsibilities and job description for the Director, Marketing position at Stratasys?
Stratasys is a world leader in 3D printing!
Stratasys is leading the global shift to additive manufacturing with innovative 3D printing solutions for industries such as aerospace, automotive, consumer products and healthcare. Through smart and connected 3D printers, polymer materials, a software ecosystem, and parts on demand, Stratasys solutions deliver competitive advantages at every stage in the product value chain. The world’s leading organizations turn to Stratasys to transform product design, bring agility to manufacturing and supply chains, and improve patient care.
The Director of Industrial Marketing leads the development and execution of marketing strategies and integrated campaigns to drive demand, awareness, and thought leadership across key industrial verticals: Automotive, Aerospace, Government, Defense, and General Manufacturing. This role partners closely with cross-functional teams to deliver measurable impact and global visibility. The ideal candidate balances strategy and execution, bringing innovative campaigns to life that elevate Stratasys’ industrial portfolio and drive business growth.
Essential Duties And Responsibilities Include The Following
- Develop and execute annual marketing plans to support awareness and demand generation for industrial verticals.
- Lead comprehensive campaigns targeting applications in Aerospace, Automotive, Defense, and General Manufacturing.
- Strengthen digital presence and optimize customer journeys for industrial offerings.
- Initiate and direct ABM and outbound activities for targeted opportunities, collaborating with digital marketing, SDRs, and Sales.
- Lead and execute vertical events—including tradeshows and first-party events—in collaboration with sales, sales enablement, and regional marketing.
- Drive channel marketing by delivering relevant marketing kits for partners.
- Manage and mentor a team of Industrial Marketing professionals.
- Collaborate with Product Marketing to translate market needs and positioning into communication strategies.
- Foster strong partnerships with all marketing teams to ensure alignment and effective execution.
- Build and maintain relationships with customers, resellers, industry partners, and media to amplify marketing initiatives.
- Directly supervises 3 employees
Basic Qualifications
- 10 years of B2B marketing experience, with at least 5 years in manufacturing or related key verticals
- 5 years of marketing leadership experience
- Proven ability to establish penetration strategies and introduce innovative marketing programs that drive measurable demand
- Hands-on experience leveraging digital channels, ABM, outbound, and events to scale marketing impact
Travel required: 20%
We believe our people are the heart of our success. That’s why we’ve designed a comprehensive Total Rewards program that goes beyond the basics and supports our People First strategy. When you join Stratasys, you’ll gain access to benefits and perks that will support you and your family both inside and outside of work. Salary range 145,000-185,00 DOE
What You Will Be Part Of
- Company Overview - https://www.stratasys.com/en/about-us/history/
- Our Culture and Values - https://www.stratasys.com/en/about-us/culture/
- Our Sustainability “3D Printing a Better Tomorrow” - https://www.stratasys.com/en/about-us/sustainability/
- Our Locations - https://www.stratasys.com/en/contact-us/office-locations/
- Check out our Video - https://www.youtube.com/watch?v=6wmDfmt2bNI
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Stratasys will provide reasonable accommodations for qualified individuals with disabilities. In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire.
Stratasys is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to their protected Veteran or disabled status and will not be discriminated against for their race, color, religion, sex, age, disability, military status, or national origin or any other characteristic protected under federal, state, or applicable local law. Please view Equal Employment Opportunity Posters provided by OFCCP here