What are the responsibilities and job description for the Sales Director position at SBH Fashion?
Job Title: Sales Director
Overview
We are seeking a dynamic, relationship-driven Sales Director to lead sales growth and manage key wholesale accounts across multiple channels. This individual will play a critical role in driving revenue, developing strategic partnerships, and collaborating cross-functionally to deliver compelling assortments that align with both customer needs and overall business objectives.
The ideal candidate brings a strong wholesale sales background within apparel or consumer products, deep knowledge of the retail landscape, and the ability to balance strategic thinking with day-to-day execution. This person should be highly analytical, collaborative, and comfortable working in a fast-paced environment.
Key Responsibilities
Overview
We are seeking a dynamic, relationship-driven Sales Director to lead sales growth and manage key wholesale accounts across multiple channels. This individual will play a critical role in driving revenue, developing strategic partnerships, and collaborating cross-functionally to deliver compelling assortments that align with both customer needs and overall business objectives.
The ideal candidate brings a strong wholesale sales background within apparel or consumer products, deep knowledge of the retail landscape, and the ability to balance strategic thinking with day-to-day execution. This person should be highly analytical, collaborative, and comfortable working in a fast-paced environment.
Key Responsibilities
- Drive sales growth across existing and new wholesale accounts while identifying opportunities to expand market share and distribution channels
- Develop and maintain strong relationships with key retailers, buyers, and account partners
- Collaborate closely with Design, Merchandising, Planning, and Production teams to build customer-focused assortments and seasonal strategies
- Partner with internal teams to develop customer-specific line plans that align with overall brand direction and financial goals
- Present seasonal collections and business strategies to key accounts and retail partners
- Oversee order management process including bookings, deliveries, allocations, shipping updates, and distribution changes
- Work closely with Customer Service and Operations teams to ensure timely order fulfillment and resolve issues proactively
- Analyze weekly sales performance, inventory levels, margins, stock turn, and retail trends to identify opportunities for growth and improved performance
- Recommend merchandising, reorder, markdown, and assortment strategies to maximize sales and profitability
- Partner with Finance and Operations teams to manage credit, shipping, invoicing, and backend sales processes
- Travel regularly to visit accounts, retail locations, and regional leadership teams to strengthen partnerships and support business growth
- Mentor and support junior sales team members by providing guidance on account management, presentations, and sales strategy
- Maintain strong awareness of market trends, competitive landscape, and retailer performance across the industry
- Contribute positively to team culture through strong communication, collaboration, and ownership of responsibilities
- 5–10 years of wholesale sales experience within apparel, children’s product, or consumer goods industries preferred
- Strong understanding of the retail and wholesale marketplace
- Experience managing and growing major retail accounts
- Proven ability to drive revenue growth and build long-term customer relationships
- Strong analytical skills with the ability to interpret sales data, inventory, and financial metrics
- Excellent presentation, negotiation, and communication skills
- Ability to manage multiple priorities in a fast-paced environment
- Strong collaboration skills and ability to work cross-functionally with multiple departments
- Proficient in Microsoft Excel and Microsoft Office
- Willingness to travel as needed
Salary : $120,000 - $140,000