What are the responsibilities and job description for the Email & Web Strategist II position at Mathys Potestio / The Creative Party®?
Digital Marketing Contractor
This is a 12-month, full-time (40 hours/week), hybrid contract role located in Culver City, CA; Cupertino, CA; or New York, NY.
Summary
The Maps and Business Marketing team is seeking an experienced digital marketer with a passion for driving consumer engagement through web and email channels. In this role, you will develop and execute marketing strategies focused on optimizing landing pages and lifecycle email campaigns to ensure customers are engaged and informed through meaningful digital experiences.
Our Ideal Candidate
In this role, you will develop and manage strategies for marketing landing pages and lifecycle email campaigns designed to increase engagement and improve customer communication.
You’ll partner with marketing, CMS, design, product, analytics, and business teams to execute campaign initiatives and ensure alignment across stakeholders. This includes developing marketing briefs, facilitating stakeholder and leadership reviews, and managing campaign timelines from concept through deployment and reporting.
You will also define and track key performance metrics, analyze campaign effectiveness, and use insights to optimize future marketing strategies, supporting the broader marketing team’s efforts to deliver impactful customer engagement experiences.
Education and Experience
This opportunity is located in Culver City, CA; Cupertino, CA; or New York, NY and requires hybrid work
The Pay For This W-2 Position Ranges From
Mathys Potestio values applicants of all backgrounds and experiences. We do not discriminate based on race, color, national or ethnic origin, ancestry, age, religion or religious creed, disability or handicap, sex or gender, gender identity and/or expression, sexual orientation, military or veteran status, genetic information, or any other characteristic protected under applicable federal, state, or local law.
This is a 12-month, full-time (40 hours/week), hybrid contract role located in Culver City, CA; Cupertino, CA; or New York, NY.
Summary
The Maps and Business Marketing team is seeking an experienced digital marketer with a passion for driving consumer engagement through web and email channels. In this role, you will develop and execute marketing strategies focused on optimizing landing pages and lifecycle email campaigns to ensure customers are engaged and informed through meaningful digital experiences.
Our Ideal Candidate
- 3–5 years of experience in digital marketing with a focus on web and email channels
- Passion for digital marketing with a strong foundation in customer engagement strategies and campaign execution
- Proficient in CMS platforms and email marketing tools, with strong project management and organizational skills
- Familiar with marketing analytics, performance tracking, and campaign optimization methodologies
- Skilled in collaborating with marketing, design, product, analytics, and business teams
- Able to work independently and manage multiple marketing projects simultaneously
- Flexible and adaptable to changing priorities, timelines, and stakeholder needs
- Strong written and verbal communication with exceptional attention to detail
- Analytical problem solver with a track record of developing and optimizing marketing strategies that drive customer engagement
In this role, you will develop and manage strategies for marketing landing pages and lifecycle email campaigns designed to increase engagement and improve customer communication.
You’ll partner with marketing, CMS, design, product, analytics, and business teams to execute campaign initiatives and ensure alignment across stakeholders. This includes developing marketing briefs, facilitating stakeholder and leadership reviews, and managing campaign timelines from concept through deployment and reporting.
You will also define and track key performance metrics, analyze campaign effectiveness, and use insights to optimize future marketing strategies, supporting the broader marketing team’s efforts to deliver impactful customer engagement experiences.
Education and Experience
- Bachelor’s degree in Marketing, Communications, Business, or a related field or equivalent practical experience
- Background in digital marketing, campaign management, lifecycle marketing, or marketing analytics
This opportunity is located in Culver City, CA; Cupertino, CA; or New York, NY and requires hybrid work
The Pay For This W-2 Position Ranges From
- Culver City, CA: $56.49 per hour
- Cupertino, CA: $61.66 per hour
- New York, NY: $61.37 per hour
Mathys Potestio values applicants of all backgrounds and experiences. We do not discriminate based on race, color, national or ethnic origin, ancestry, age, religion or religious creed, disability or handicap, sex or gender, gender identity and/or expression, sexual orientation, military or veteran status, genetic information, or any other characteristic protected under applicable federal, state, or local law.
Salary : $56 - $62