What are the responsibilities and job description for the Vice President Marketing position at COREcruitment Ltd?
Vice President of Marketing
Location: Dallas, Texas (with domestic and international travel) - Remote
Salary: $180,000
A fast-scaling hospitality and entertainment brand is entering a huge growth phase across the US and they’re looking for a Vice President of Marketing to take full ownership of how the brand shows up, builds buzz, and drives demand in every market.
This is a rare chance to step in and shape both the marketing function and the brand from a high level. You’ll be at the centre of every big moment, from new venue launches to national campaigns, making sure the brand doesn’t just grow, but lands with impact everywhere it goes.
Working closely with the CEO and leadership team, you’ll turn growth plans into real excitement in the market, strong footfall, and loyal repeat customers.
What You’ll Do
- Build and lead the US marketing function from the ground up
- Shape a bold, consistent brand that stands out in a competitive entertainment space
- Lead marketing across social, PR, influencer, CRM, digital, and partnerships
- Own the launch strategy for every new venue, creating real anticipation and buzz
- Drive campaigns that don’t just reach people, but get them through the door
- Work with regional teams to bring strong local marketing ideas to life
- Use customer insight and data to constantly sharpen performance
- Keep the brand culturally relevant, talked about, and top of mind
About You
- A senior marketing leader from hospitality, entertainment, leisure, or consumer brands
- Proven experience building or scaling marketing in a fast-moving, multi-site business
- Strong track record of launches, openings, or big brand moments
- Comfortable switching between big-picture brand thinking and hands-on delivery
- Commercially sharp, with a focus on real results and impact
- Based in Dallas, Texas and open to travel when needed
Salary : $180,000