What are the responsibilities and job description for the Vice President, Marketing position at Revere Capital?
About Us
Founded in 2006, Revere Capital is a private credit investment firm focused on Specialty Finance and bridge lending to commercial real estate owners and operators throughout the US. Our mission statement of "Get to Yes" embodies the out-of-the-box thinking and creative problem-solving solutions that we provide to our Borrowers.
Job Summary
The Vice President of Marketing will help drive Revere Capital's marketing strategy, brand positioning, and lead generation initiatives across the firm's Small Balance Commercial (SBC) lending strategy. This individual will define how Revere shows up in the market and drive integrated campaigns across digital, content, partner engagement, and corporate communications to support borrower acquisition, investor engagement, and brand expansion. This is a high-visibility role with significant autonomy; the right candidate will partner closely with executive leadership, origination, operations, and business development to align marketing with revenue goals and long-term strategic growth.
Key Responsibilities
• Build and execute integrated marketing campaigns that generate qualified leads for borrower acquisition and investor engagement, with clear KPIs tied to pipeline and revenue.
• Help drive digital strategy across website, paid media, SEO, email, and social, ensuring each channel reinforces brand positioning and drives measurable conversion.
• Direct content development, including thought leadership, case studies, deal announcements, sales collateral, and investor-facing materials, partnering with subject matter experts across the firm.
• Track competitive positioning, market trends, and audience behavior to inform strategy and continuously refine messaging.
• Partner with SBC to align marketing initiatives with deal flow, fundraising priorities, and firm-wide objectives.
• Build and maintain the marketing infrastructure to support growth, including CRM and marketing automation workflows, attribution tracking, and performance reporting.
Preferred Qualifications
• 5 years of experience in commercial real estate asset management, or credit risk at a bridge lender, debt fund, or institutional real estate firm.
• Deep familiarity with multifamily properties and transitional CRE lending
• Strong interpersonal and communication skills, with the ability to manage borrower relationships with directness and professionalism.
• High integrity, sound judgment, and the ability to make independent decisions in a fast-paced environment.
Compensation & Alignment
Competitive, performance-driven compensation including base salary, performance bonuses, and long-term upside aligned with platform growth. Details discussed with qualified candidates.
Why Revere
• Direct access to Founder and decision-makers
• Clear, differentiated lower middle market private credit strategy
• 20-year tenure in the private credit space
• Aligned investor base focused on income and downside protection
• Opportunity to materially impact firm growth trajectory
Non-Negotiables: Our Core Values
DO THE RIGHT THING: "Integrity, Always"
You operate with the highest ethical standards, even when no one is watching. You do what you said you would do. You treat counterparties and teammates with respect. And you protect Revere's reputation in every interaction.
Your communication builds trust because it's direct, accurate, and grounded in reality. At Revere, integrity is not a preference; it's the expectation.
INNOVATION: "Assume There is a Better Way"
You're wired to solve problems. You don't complain about inefficiency; you solve it. You look for smarter ways to work, better tools to use, and stronger systems to build, especially through technology and AI.
You communicate ideas in a way that moves them forward: clearly, thoughtfully, and with enough substance that others can act on them. You're not just busy; you're effective.
OBJECTIVITY: "Data Decides"
You make decisions grounded in facts, not noise. You pressure-test assumptions, stay disciplined, and don't let momentum, ego, or external pressure override our fundamentals. You understand that objectivity isn't just a personal strength; it's a responsibility.
Data-driven decision-making is how we protect our investors, our performance, and ultimately our firm. You communicate with precision: what you know, what you don't know, what you're assuming, and what you need to validate.
ACCOUNTABILITY: "Own the Outcome"
You don't confuse activity with progress. You take ownership, close loops, and drive execution. When something goes wrong, you don't blame the market, the borrower, or the process; you solve the problem.
You communicate like an owner: proactively, directly, and with solutions, not surprises. You don't wait for someone to ask; you take responsibility for keeping deals and relationships moving.
GRIT: "Do the Hard Work"
You move with urgency and you finish what you start. You're the person people count on to drive work to completion, not just get it in motion. You don't stall in ambiguity or wait for perfect conditions; you find the path and push it forward.
You communicate early, clearly, and often, especially when a deal is at risk, assumptions are changing, or timelines tighten. You don't disappear when things get hard; you step in.