What are the responsibilities and job description for the Marketing Research Specialist position at City of Chesapeake?
Position Information
Working Title of Vacant Position
Marketing Research Specialist
Job Type
Full Time
Posting Type
City Employees Only
Number of Vacancies
1
Department
ECONOMIC DEVELOPMENT
Division
ECONOMIC DEVELOPMENT
Requisition Number
2025520
Number of hours worked per week
40
Work Schedule
Monday – Friday; 8AM – 5PM
Work Site Location
Chesapeake, VA
Position Driving Requirement
O - Occasional
Pay Grade
GE10
Pay Basis
Semi-Monthly
Advertised Salary
$51,869/ annually
- Salary based on qualifications and experience
Job Description
Step into a pivotal role as a Marketing Research Specialist with the City of Chesapeake’s Economic Development team, where strategy, creativity, and data come together to drive growth and opportunity. In this dynamic position, you’ll lead key marketing and communications efforts, craft compelling messages that attract new business, and deliver research that informs major economic decisions. If you’re ready to take ownership of impactful projects, elevate the City’s brand, and help shape the future of Chesapeake’s economic landscape, this role offers an opportunity to make a powerful and visible difference.
As a Marketing Research Specialist you will:
As a Marketing Research Specialist you will:
- Lead the department’s marketing initiatives by formalizing and executing strategic plans that align with priorities, timelines, and budget requirements.
- Manage all outgoing communications, including writing press releases, producing the business community newsletter, and coordinating official messaging.
- Develop marketing materials and manage the design, ordering, and procurement of promotional items, including vendor research and quote coordination.
- Serve as the primary liaison with external marketing agencies, setting shared priorities and overseeing the creation of materials such as information sheets and digital content.
- Design, update, and publish marketing and research publications related to economic development for clients, businesses, and the public.
- Create and deliver professional PowerPoint presentations for City Council, the Economic Development Authority (EDA), partner agencies, and stakeholder events.
- Plan and manage department business appreciation events, including coordinating caterers, venue setup, participant communication, and task assignments.
- Coordinate high-profile events such as groundbreakings, ribbon cuttings, and open houses, managing day-of activities, work delegation, photography, and protocol logistics.
- Research and analyze economic data using various methodologies and provide informed recommendations.
- Prepare presentation materials and proposals aimed at maintaining or generating additional revenue for the City.
- Develop and maintain an automated database of commercial and industrial real estate within the City.
- Oversee a comprehensive economic research program using media sources, literature, online tools, and interviews.
- Respond to inquiries and follow up on leads related to property information, economic expansion, and related topics.
- Collect, analyze, and provide demographic and statistical data to support studies and reports.
- Perform other related duties as assigned.
Required Qualifications
VOCATIONAL/EDUCATIONAL REQUIREMENT: Requires any combination of education and experience equivalent to a bachelor’s degree in marketing or a closely related field.
EXPERIENCE REQUIREMENT: In addition to satisfying the vocational/education standards, this class requires a minimum of two years of related, full-time equivalent experience.
SPECIAL CERTIFICATIONS AND LICENSES:Requires a valid driver’s license and a driving record that is in compliance with City Driving Standards.
EXPERIENCE REQUIREMENT: In addition to satisfying the vocational/education standards, this class requires a minimum of two years of related, full-time equivalent experience.
SPECIAL CERTIFICATIONS AND LICENSES:Requires a valid driver’s license and a driving record that is in compliance with City Driving Standards.
SPECIAL REQUIREMENTS: Employees may be expected to work hours in excess of their normally scheduled hours in response to short-term department needs and/or City-wide emergencies.
The City of Chesapeake offers an exceptional range of benefits.
Preferred Qualifications
Posting Detail Information
Job Open Date
11/21/2025
Job Close Date
11/28/2025
Open Continuous
No
Special Instructions to Applicants
Employees may be expected to work hours in excess of their normally scheduled hours in response to short-term department needs and/or City-wide emergencies. Emergency operations support work and work locations may be outside of normal job duties.
ADA Checklist
Overall Physical Strength Demands
Overall Physical Strength Demands
S=Sedentary - Exerting up to 10 lbs. occasionally or small weights frequently; sitting most of the time.
Physical Demands
C = Continuously- 2/3 or more of the time. F = Frequently- From 1/3 to 2/3 of the time. O = Occasionally- Up to 1/3 of the time. R = Rarely- Less than 1 hour per week. N = Never- Never occurs.
Standing
Occasionally- Up to 1/3 of the time.
Sitting
Frequently- From 1/3 to 2/3 of the time.
Walking
Occasionally- Up to 1/3 of the time.
Lifting
Rarely- Less than 1 hour per week.
Lifting Amount
Exerting up to 10 lbs
Carrying
Rarely- Less than 1 hour per week.
Carrying Weight
N/A
Pushing/Pulling
Rarely- Less than 1 hour per week.
Pushing/Pulling Weight
N/A
Reaching
Rarely- Less than 1 hour per week.
Handling
Rarely- Less than 1 hour per week.
Fine Dexterity
Rarely- Less than 1 hour per week.
Kneeling
Rarely- Less than 1 hour per week.
Crouching
Rarely- Less than 1 hour per week.
Crawling
Rarely- Less than 1 hour per week.
Bending
Rarely- Less than 1 hour per week.
Twisting
Rarely- Less than 1 hour per week.
Climbing
Rarely- Less than 1 hour per week.
Balancing
Rarely- Less than 1 hour per week.
Vision
Frequently- From 1/3 to 2/3 of the time.
Hearing
Frequently- From 1/3 to 2/3 of the time.
Talking
Continuously- 2/3 or more of the time.
Foot Controls
Rarely- Less than 1 hour per week.
Machines, Tools, Equipment and Work Aids Used
Protective Equipment Required
Health and Safety
D = Daily W = Several Times Per Week M = Several Times Per Month S = Seasonally N = Never
Mechanical Hazards
N = Never
Chemical Hazards
N = Never
Electrical Hazards
N = Never
Fire Hazards
N = Never
Explosives
N = Never
Communicable Diseases
N = Never
Physical Danger or Abuse
N = Never
Other
If Other, Description
Environmental Factors
D = Daily W = Several Times Per Week M = Several Times Per Month S = Seasonally N = Never
Dirt and Dust
N = Never
Extreme Temperatures
N = Never
Noise and Vibration
N = Never
Fumes and Odors
N = Never
Wetness/Humidity
N = Never
Darkness or Poor Lighting
N = Never
Primary Work Location
Office Environment
Non-Physical Demands
C = Continuously- 2/3 or more of the time. F = Frequently- From 1/3 to 2/3 of the time. O = Occasionally- Up to 1/3 of the time. R = Rarely- Less than 1 hour per week. N = Never- Never occurs.
Time Pressures
Occasionally- Up to 1/3 of the time.
Emergency Situations
Rarely- Less than 1 hour per week.
Frequent Change of Tasks
Occasionally- Up to 1/3 of the time.
Irregular Work Schedule/Overtime
Rarely- Less than 1 hour per week.
Performing Multiple Tasks Simultaneously
Frequently- From 1/3 to 2/3 of the time.
Working Closely with Others as Part of a Team
Continuously- 2/3 or more of the time.
Tedious or Exacting Work
Rarely- Less than 1 hour per week.
Noisy/Distracting Environment
Rarely- Less than 1 hour per week.
Other
If Other, Description
Can anyone assist the employee in performing the primary tasks assigned to this position? If yes, identify the eligible task(s)
NA
Professional References
Professional References
Please provide contact information for professional references.
Minimum Requests
0
Maximum Requests
4
Salary : $51,869
