4 Associate Manager, Channel Marketing Jobs in Hebron, KY
ZEISS Group is Hiring an Associate Manager, Channel Marketing Near Hebron, KY
- Develop and implement marketing plans and communications, including web content, promotions, printed material, digital marketing, and other media.
- Develop a 12-month promotion calendar, by Key Accounts.
- Work to create and execute customer or channel-specific marketing, content, and merchandising plans.
- Partner with cross-functional stakeholders to produce messaging, creative, and technical assets to support the successful implementation of campaigns.
- Develop and execute product sampling, digital ads, in-store coupons, and digital coupons with each Key Account’s approved Vendor
- Develop key Marcomm assets with Internal Creative Services and ensure brand compliance, messaging, and positioning is consistent across all touchpoints
- Ability to engage and influence at senior levels as well as build partner marketing relationships.
- Work in a fast-paced, dynamic environment with challenging timelines and multiple projects running simultaneously.
- Work independently as well as with other internal departments (i.e. Creative, Sales Operations, Product Management, Legal).
- Take initiative and make suggestions to improve processes.
- Analyze and report on campaign results, market data, trends, consumer preferences, and competitor behavior to optimize marketing strategies.
- Set up Purchase Orders; approve and receive invoices; update POs
- Schedule and track fulfillment to ensure deadlines are met
- Route contracts to Legal; Set-up Vendors with Accounting;
- Conduct post-promotion analysis
- Follows safety standards and reports any safety concerns to leadership.
- Medical
- Vision
- Dental
- 401k Matching
- Employee Assistance Programs
- Vacation and sick pay from your first day
- Bachelors degree
- Minimum 2 years of Retail Channel Marketing or Customer Marketing experience.
- 1 year experience in optical or similar medical/technical product category preferred.
- Experience working with cross-functional teams and facilitating teams to identify and implement solutions to complex problems.
- Excellent interpersonal communication skills, both written and verbal.
- Highly self-motivated, positive thinker, eager to learn.
- Thorough understanding of digital marketing components such as SEO, SEM, ROAS, Social Media, and Google Analytics.
- Skilled in Microsoft Office Tools including Word, Excel, PowerPoint.
- Willingness to travel up to 15% of the time
- Preferred experience with national e-tail/retail product marketing, content creation and management
Job Summary
Full Time
Durable Manufacturing
$102k-133k (estimate)
03/25/2024
07/20/2024
zeiss.com
WHITE PLAINS, NY
7,500 - 15,000
1969
DR MICHAEL KASCHKE
$50M - $200M
Durable Manufacturing
Related Companies
About ZEISS Group
ZEISS is an internationally leading technology enterprise operating in the fields of optics and optoelectronics. In the previous fiscal year, the ZEISS Group generated annual revenue totaling 6.3 billion euros in its four segments Semiconductor Manufacturing Technology, Industrial Quality & Research, Medical Technology and Consumer Markets (status: 30 September 2020). For its customers, ZEISS develops, produces and distributes highly innovative solutions for industrial metrology and quality assurance, microscopy solutions for the life sciences and materials research, and medical technology sol...utions for diagnostics and treatment in ophthalmology and microsurgery. The name ZEISS is also synonymous with the world's leading lithography optics, which are used by the chip industry to manufacture semiconductor components. There is global demand for trendsetting ZEISS brand products such as eyeglass lenses, camera lenses and binoculars. With a portfolio aligned with future growth areas like digitalization, healthcare and Smart Production and a strong brand, ZEISS is shaping the future of technology and constantly advancing the world of optics and related fields with its solutions. The company's significant, sustainable investments in research and development lay the foundation for the success and continued expansion of ZEISS' technology and market leadership. With over 32,000 employees, ZEISS is active globally in almost 50 countries with around 30 production sites, 60 sales and service companies and 27 research and development facilities. Founded in 1846 in Jena, the company is headquartered in Oberkochen, Germany. The Carl Zeiss Foundation, one of the largest foundations in Germany committed to the promotion of science, is the sole owner of the holding company, Carl Zeiss AG. Data privacy: www.zeiss.com/data-protection Imprint: http://zeiss.com/publisher This is ZEISS's official LinkedIn account. It follows the ZEISS Netiquette: www.zeiss.com/netiquette
More
Show less
Similar Jobs
Popular Articles
