POSITION SUMMARY:
The Wellness Director is accountable for successfully developing and managing all program areas assigned
to him/her which include new program development, fiscal management, effective supervision of program
staff, direction and implementation of all program delivery, quality, promotion and monitoring results
against pre-stated performance goals.
ESSENTIAL FUNCTIONS:

• Staff Recruitment and Development: Work with staff to develop growth opportunities and to

increase capacity within organization. Recruit and retain qualified wellness staff (i.e. personal
trainers, fitness instructors).

• Accountabilities: group exercise; personal training; wellness center operations, fitness-related

promotions, special events, and member engagement programs.

• Physical Environment: Responsible to ensure disinfection, cleanliness, and orderliness of all

wellness related areas. Responsible for ensuring that all equipment is properly maintained and
repaired when necessary.

• Budget Development: Responsible for developing annual budget of anticipated income and

expenditures. Responsible for maintaining, controlling and evaluating the income/expenses of
budget. Responsible for generating required reports for association and branch.

• Sales: Responsible for establishing collaborative relationships with businesses and the local

community to promote programs. Compiles statistical data related program outcomes and makes
appropriate recommendations to supervisor (i.e. discontinue programming, increase amount of
program offerings).

• Program/Marketing Development: Promotes and incorporates the YMCA core values and character

development model in to all program activities. Develops and distributes branch specific
marketing materials of program information and assist with Association-Wide Marketing (i.e.
brochures, newsletters and special event promotion) through various media. Develops and
implements programming for designated sessions. Actively contributes to the Leadership
Innovation Team meetings to establish new program activities, and expands program within the
community in accordance with the Association and branch strategic plans.

• Ensure that member and community needs are being met by implementing programming for all

ages (youth through older adults). Create innovative programs to increase member involvement
and retention.

• Public Relations/Community Affairs: Represent YMCA in appropriate business & community

groups. This includes providing timely publicity, developing a working relationship with local
schools and other community groups.

• Fund Development Activities: Participate in and / or coordinate fundraising activities as assigned

by supervisor. Actively participate in Annual Campaign.

• Supervise employees in assigned accountabilities, monitor site operation and scheduling and

verify time sheets and actual hours worked.

• Identify training needs and initiate development activities of supervisees. Recommend effective

personnel management actions (i.e. employee counseling process).

• Assure that new employees complete orientation and training according to established guidelines

and provide on the job training as required by supervisees.

• Maintains complete documentation of CPR and fitness certifications and expiration dates. Ensures

all staff remain current in required certifications and that all staff are properly certified in their
areas of work.

• Ensure duties, responsibilities and accountabilities of all direct reports are defined and

understood. Ensure that the individual understands the standards for acceptable performance

• Notify Human Resource Department of job openings, follow hiring and interview process. Make

final selection and maintain qualified staff.

• Keeps employees informed as to association and branch events, plans and progress on

organizational goals.
QUALIFICATIONS:Education:

• Bachelor’s Degree preferred.
• Preferred majors: Exercise Physiology, Physical Education, Sports Management
• In lieu of Bachelor’s Degree, Associate’s Degree in the related field and 2-3 years of related work

experience or High School diploma, GED, or equivalent certificate of competency and 4-6 years of
related work experience
Experience:

• (2) two years experience in programming.
• (1) one year experience in staff supervision.
• Experience in developing programs for wellness and fitness is preferred

Certification(s)and Requirements

• Certification in CPR at the level of Basic Life Support or Professional Rescuer, Basic First Aid, and

Emergency Oxygen Administration and associated-determined safety training required within 30
days of hire.

• Current certification from an NCCA-accredited organization in either Personal Training or Group

Exercise.
Technical Skills and Knowledge:

• Must be able to read, and write legibly and in an understandable manner.
• Must have basic expertise in common office software, including Word and Excel.
• Must be able to effectively communicate with and observe program participants, members and

YMCA staff.

• Proficient in and able to clearly communicate specific components and usage of cardio-respiratory,

selectorized, free weight, and other common exercise equipment (i.e., rubberized resistance,
stability balls, medicine balls, etc.).

• Ability to conduct scientifically valid fitness assessments and appropriately interpret the results.
• Demonstrate commitment to the mission, cause of the YMCA, and uphold its values and ethics.
• Ability to work effectively work with people of different backgrounds, abilities, opinions and

perceptions

• Willingness and ability to be a mandated reporter for any signs or suspicion of child abuse and

neglect. All employees are required to follow the child abuse and neglect reporting process:
completion of Suspected Child Abuse/Neglect reporting form, calling children protective services
(696-Kids) and notifying your immediate supervisor, branch executive, risk management and
human resources department (s).
PHYSICAL DEMANDS:
Definition: The physical demands described here are representative of those that must be met by an
employee to successfully perform the essential functions of this job. Reasonable accommodations may be
made to enable individuals with disabilities to perform the essential functions.

• Physical ability to lead exercise classes, demonstrate exercises, and effectively communicate with

and observe participants.

• Ability to lift/move up to 50 lbs
• The ability to perform frequent amounts of sitting, standing, swimming, walking, reaching,

stooping, kneeling, bending and or instructing others for the duration of their shift

• The worker is required to have close visual acuity to perform an activity such as: preparing and

analyzing data and figures; transcribing; viewing a computer terminal; extensive reading.
WORK ENVIRONMENT:

• The noise level in the work environment is usually moderate to noisy.
• May be required to work outside and on occasion may encounter inclement weather.
• Maintain a clean and orderly work environment.
• Performs work in an office setting with moderate levels of noise, sitting for long periods of time,

repetitive motion using computers and phones, with exposure to fluorescent lighting

• Working area may be often slippery and wet.

DISCLAIMER:
The above statements describe the general nature and level of work only. They are not an exhaustive list
of all required responsibilities, duties, and skills. Other duties may be added, or this description amended
at any time.