Non-Discrimination Statement
The University is committed to providing an educational, residential, and working environment that is free from harassment and discrimination. Members of the University community, applicants for employment or admissions, guests and visitors have the right to be free from harassment or discrimination based on race, color, religion, ancestry, gender, sex, pregnancy, sexual orientation, gender identity or expression, age, disability, genetic information, national origin, veteran status, or any other status protected by applicable law.
Sexual harassment, including sexual violence, is a form of sex discrimination prohibited by Title IX of the Education Amendments of 1972. The University does not discriminate on the basis of sex in its educational, extracurricular, athletic, or other programs or in the context of employment.
Anyone who has questions about the Universitys Sexual Harassment and Sexual Misconduct Policy, or the Universitys Non-Discrimination or Anti-Harassment Policy, or wishes to report a possible violation of one of the policy should contact:
Elizabeth M. Garcia
Title IX Coordinator
The Office of Equity and Diversity
Institute of Molecular Biology & Medicine, Rm 311
elizabeth.garcia2@scranton.edu
(570) 941-6645
https://www.scranton.edu/equity-diversity/
University Mission
The University is a Catholic and Jesuit University animated by the spiritual vision and the tradition of excellence characteristic of the Society of Jesus and those who share in its way of proceeding. All candidates must indicate how they would help communicate and support the Catholic and Jesuit identity and mission of the University. The Universitys mission statement and a description of the history and concepts of the Ignatian teaching philosophy may be found at https://www.scranton.edu/about/jesuit-tradition/index.shtml.
Department
Admissions
Job Purpose:
The Assistant Director of Enrollment Marketing for Undergraduate Admissions serves as the point person for executing a comprehensive, integrated communication strategy that will attract and engage prospective students at the undergraduate level, from inquiry to matriculation.
Essential Duties:
- Build and implement electronic campaigns, documents, queries, and reports to execute strategic communication objectives in the admissions customer relationship management (CRM) system- Responsible for executing the comprehensive communications flow for the Office of Admission and related initiatives to support undergraduate enrollment goals to include: writing, editing and proofing all print and electronic communication in coordination with the Enrollment Marketing team; and organizing a communication calendar that will engage prospective students to move seamlessly though the enrollment funnel- Responsible for routine maintenance and updates to the Undergraduate Admissions webpages in the University of Scranton CMS - Maintain and manage all hardcopy, electronic, and mail house communications, including work flow, testing and execution

• Stay current in social media related trends, research and best practices, and adjust strategies/tactics accordingly

Additional Skills Required:
- Exceptional communication skills and the ability to build rapport with prospective students via enrollment marketing outreach- Strong proficiency with a CRM required; Slate preferred- Excellent/exceptional writing skills and the ability to write clear marketing messages to prospective college bound students and influences- Ability to learn quickly, to multi-task and to work independently- Ability to problem solve and identify process efficiencies and improvements- Must be able to respect, support and contribute to the Universitys Catholic and Jesuit mission- Some weekend and evening work may be required

• Must be able to support the Universitys commitment to fostering a diverse, equitable, and inclusive culture
• Must be able to respect, support and contribute to the Universitys Catholic and Jesuit mission

Minimum Education Requirements:

• Bachelors degree is required

Preferred Education:

• Masters degree is preferred

Minimum Job Experience Requirements:
A minimum of one (1) year professional experience in higher education admissions, communications and marketing, or related field required.
Preferred Qualifications:
Schedule/Work Hours:
Monday through Friday, 8:30 a.m.-4:30 p.m. Additional hours as required.
Full Time/Part Time:
Full-Time
Annual Schedule:
12
Special Instructions to Applicants:
Posting Number:
S0716P
To apply, visit https://universityofscrantonjobs.com/postings/6659