Application Deadline: 6/19/2024

Salary: $70,000.00 – $75,000.00 per year

This is a full time/hybrid position.

Duties

WHO WE'RE LOOKING FOR:

We are looking for a Content & Digital Marketing Strategist to join the Communications department in our shared vision to make a positive difference in the lives of those we serve. You should be endlessly curious, organized, and comfortable in both creative and analytical spaces. This is a hybrid position that will work at Wilder Center in St. Paul, Minnesota.

Reporting to the Communications Director, the Content and Digital Marketing Strategist role will own Wilder's day-to-day marketing tactics, including campaign setup and execution. Successful applicants have experience with digital marketing, are comfortable giving feedback to colleagues and vendors, communicating results to leaders and are highly proficient in digital marketing, copywriting, graphic design, video editing and project management.

Our Communications Team will be launching a new website and global brand update. The Content and Digital Marketing Strategist role is key contributor to Wilder's roadmap for continued growth.

When you work at Wilder, you will join a diverse community of passionate individuals who are committed to the Wilder mission and dedicated to serving whole families.

Wilder's workplace diversity strengthens our mission and contributes to our vision of individuals and families thriving in St. Paul and beyond. We offer a dynamic Total Rewards package, which includes competitive compensation and benefits – health, dental, employer-matched 401(k), PTO, paid family, medical and caregiver leave, life insurance, disability insurance, flexible spending accounts and employee wellness programs.

In addition, you will have access to professional development opportunities, including development funding, tuition discounts, career development, and training opportunities. You will also have access to Wilder's inclusion, diversity and equity (WIDE) council, employee resource groups, and other DEI development opportunities available to all employees. Eligible federal loans may also qualify for deferment through the Public Service Loan Forgiveness Program (PSLF).

Job Qualifications

Bachelor’s degree in marketing, communication, or related field (or at least three-five years of professional direct experience in planning and implementing multichannel communications, overseeing digital assets (including websites), web development, and general communications)

Demonstrated understanding of social media platforms and engagement
Data analysis skills to measure, analyze, and report on campaign performance
General understanding of effective document design and visual storytelling
Familiarity with digital marketing platforms including customer relationship management (CRM) systems, marketing automation platforms, Google Analytics, and WordPress

Certification in Google Ads and SEM knowledge a plus

Technical knowledge and experience with digital advertising, including reaching target audiences, planning and implementing digital advertising (including PPC) across social media platforms and search engines. Analytics and reporting of same.

Detail oriented with excellent written and verbal communication skills

Intermediate competency in Adobe Creative Suite (CS) Studio, and Microsoft Office 365

Exhibits conceptual knowledge of company identity, mission, and goals

An ability to work on big strategy plans as well as day-to-day tasks

Ability to think both creatively and analytically

Deadline-oriented, inquisitive, with great follow-up and reporting skills

Project and budget management skills

Quick and enthusiastic learner

About Wilder

The Amherst H. Wilder Foundation is a nonprofit community organization that creates lasting, positive change rooted in people through direct services, research and community building. We combine knowledge, compassion and action to improve lives today and for generations to come. https://www.wilder.org/

Online Application Information

Our application system works best using Chrome and attaching documents in PDF or Word format. Postings close at midnight Eastern Standard Time.

There are four sections to the application process, please follow these instructions carefully:

1. Contact information. Be sure to fill out all of the required fields (marked with a red *).
2. Verification of email address. Enter the code sent to your email address.
3. Enter Address
4. Resume and cover letter section. First upload your resume in the resume section then upload your cover letter (required for this position) and any other required documents mentioned in the job posting in the second upload area.
5. Questions. Answer “How did you hear about this job/posting?” question and other questions if applicable.
6. Equal Employment Opportunity Commission Questions (EEO). We are required to ask these questions, using this wording, to meet federal guidelines. If you prefer not to answer any questions you can skip them but you must check the box labeled “I have read the above invitation to self-identify as an individual with a disability”
7. Review and Edit. Here you can review and edit sections as necessary.
8. Attestation. Read statement, check the box and enter your name. Then click submit.
9. Optional profile. At this time Wilder is not reviewing this profile information. Click on “Return to Career Center” at the bottom of the page.

Job offers will be contingent on the successful applicant‘s proof of authorization to work in the United States and the results of a background check related to the job requirements.

Wilder is an Equal Opportunity and Affirmative Action Employer. It is the policy of the Amherst H Wilder foundation to provide an equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law.