11 Senior Digital Marketing Manager Jobs in Milwaukee, WI
Trusted Media Brands is Hiring a Senior Digital Marketing Manager Near Milwaukee, WI
- Lead the strategy and optimization for website ads supporting TMB products, planning overall campaigns from ideation to execution to reporting
- Manage a team to oversee all marketing conducted through non-paid digital channels, including email, newsletters, site ads (via Google Ad Manager), and push notifications
- Own the p/l, budgeting and life-time value analysis and assumptions for these digital channels
- Collaborate with Data & Product teams to drive continuous optimization of personalized site advertising delivered through Google Ad Manager
- Lead reporting of digital marketing including KPI’s of impressions, clicks, conversions, etc., across all channels utilizing GA and Looker
- Review campaign results on a regular cadence and create marketing plans for future periods surfacing innovative ideas, new opportunities to engage our audiences as well drive continuous optimization efforts
- Collaborate actively with creative, editorial, and data teams to ensure successful execution of day-to-day activities and campaigns
- Support new corporate initiatives as needed
- BA in Marketing, Business, or a related field preferred
- 4 years digital marketing experience
- Prior media and/or subscription experience preferred
- Prior experience with Google Ad Manager and site optimization preferred
- Prior experience with paid performance marketing campaigns (social or CTV) a plus
- 2 years of team management experience
- Problem-solving skills, with an exceptional ability to digest new information, master new techniques and translate knowledge to others in a fast-paced environment
- An ability to prioritize and organize projects for self, internal team, and external partners
- Outstanding verbal and written communication skills. Ability to articulate insights and strategies effectively to stakeholders at all levels
- Experience with analytics tools including Google Analytics, Looker, etc.
- Expert knowledge of Microsoft suite of products, specifically Excel and PowerPoint
Job Summary
Full Time
Print & Book Publishing
$108k-141k (estimate)
05/12/2024
08/08/2024
trustedmediabrands.com
NEW YORK, NY
3,000 - 7,500
2014
BONNIE KINTZER
$1B - $3B
Print & Book Publishing
Related Companies
The job skills required for Senior Digital Marketing Manager include Digital Marketing, Advertising, Initiative, Insight, Google Analytics, Futures, etc. Having related job skills and expertise will give you an advantage when applying to be a Senior Digital Marketing Manager. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Senior Digital Marketing Manager. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Senior Digital Marketing Manager positions, which can be used as a reference in future career path planning. As a Senior Digital Marketing Manager, it can be promoted into senior positions as a Digital Marketing Director that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Senior Digital Marketing Manager. You can explore the career advancement for a Senior Digital Marketing Manager below and select your interested title to get hiring information.
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