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Troy University
Troy, AL | Full Time
$32k-42k (estimate)
10 Months Ago
Marketing Content Coordinator
$32k-42k (estimate)
Full Time | Colleges & Universities 10 Months Ago
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Troy University is Hiring a Marketing Content Coordinator Near Troy, AL

The Marketing Content Coordinator position is critical to the success of the University’s advertising, marketing and communication efforts. He or she will do the following:
  • Create copy to be used throughout the University’s various communication tools, from print to broadcast to digital to the website and more, ensuring the composition is free of errors and speaks to the correct audience(s).
  • Ensure the brand guidelines and standards are adhered to throughout departments that source projects through the Marketing Department.
  • Oversee copy creation from internal stakeholders to market degree programs through internal and external channels such as viewbook inserts, program page content, social media posts, video scripts, paid advertising, and feature blog/magazine articles.
  • Manage a robust SEO content (search engine optimization) schedule that includes coordinating agency partners with internal stakeholders, interviewing alumni, reviewing articles, routing for approvals, posting to the blog, and cross-promoting completed articles on social to generate evergreen marketing.
  • Work with Admissions to create content for recruiting events and promotions, as well as on-hold call messages and website homepage content.
  • Collaborate with University Relations for TROY Today magazines and Annual Reports to curate stories, recommend publication themes, edit stories, and manage production until mailed.
  • Edit copy from agency partners and other third-party contractors for accuracy, tone and audience.
  • Serve as an expert proofreader and official Marketing team member responsible for quality control.
Minimum Qualifications
1. Bachelor’s degree in Marketing, English, Journalism, Technical Writing, or a related field
2. Minimum of one year of content management, research and writing experience
Preferred Qualifications
1. Exceptional writing and communication skills
2. Proficient skill in AP Style
3. Basic Adobe Creative Suite skills
4. Ability to manage multiple projects in a fast-paced, deadline-driven environment

Job Summary

JOB TYPE

Full Time

INDUSTRY

Colleges & Universities

SALARY

$32k-42k (estimate)

POST DATE

07/13/2023

EXPIRATION DATE

05/14/2024

WEBSITE

troy.edu

HEADQUARTERS

COLORADO SPRINGS, CO

SIZE

1,000 - 3,000

FOUNDED

1887

TYPE

Private

CEO

BERNARD NASH

REVENUE

$200M - $500M

INDUSTRY

Colleges & Universities

Related Companies
About Troy University

Troy University is an educational institution that offers undergraduate, graduate and professional degree programs for students.

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The following is the career advancement route for Marketing Content Coordinator positions, which can be used as a reference in future career path planning. As a Marketing Content Coordinator, it can be promoted into senior positions as a Marketing Assistant II that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Marketing Content Coordinator. You can explore the career advancement for a Marketing Content Coordinator below and select your interested title to get hiring information.