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TransChicago Truck Group
Elmhurst, IL | Full Time
$76k-95k (estimate)
7 Days Ago
Digital Marketing Specialist
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$76k-95k (estimate)
Full Time 7 Days Ago
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TransChicago Truck Group is Hiring a Digital Marketing Specialist Near Elmhurst, IL

Job Description

Job Description
Digital Marketing Specialist
TransChicago Truck Group is a leader in truck and truck related products and services. Our mission is to continually seek better ways of doing business. To differentiate ourselves from our competitors. All our activities are structured to recognize and exceed the expectations of our customers.
What you will be doing
The Digital Marketing Specialist will effectively manage our brand’s image online through the following:
Social media development and management, digital advertising and marketing ,creative brainstorming and collaboration
What you need to succeed (Skills)
  • Successfully build brand visibility through all digital means
  • Develop and execute digital marketing strategies across multiple channels including email, web, SEO/SEM, display and social media.
  • Manage and optimize website content, offer ideas and suggestions to drive web traffic.
  • Post daily on various social platforms, utilizing social content calendar
  • Create compelling photography and video for online usage.
  • Collaborate with all departments to create effective social media and email content
  • Analyze and report on campaign performance and make recommendations for improvement whenever necessary.
  • Attend companywide activities and events to cultivate marketing material
  • Participate in off-site customer visits
  • Proactively engage in responding to consumer feedback on all social media outlets
  • Manage and maintain digital image and video library
  • Monitor industry trends, updates and news along with competitor activity to maintain a competitive advantage
  • Stay up to date with emerging digital marketing trends and technologies.
  • Willingness to assist with other marketing department and company projects as needed.
  • Bachelor’s degree in marketing, digital marketing, communications, or related field
  • 5 years of experience in digital marketing
  • Knowledge of best practices for SEO, SEM, email marketing and social media
  • Proficient in Microsoft Office, Adobe Creative Suite and other relevant software (Canva, Mailchimp, etc.)
  • Excellent written and verbal communication skills, and solid photography and video skills
    Plan to provide your portfolio or samples of your work
Why You will Love TransChicago Truck Group
Many of our jobs come with great benefits-including healthcare, ways to save for the future, and opportunities for career advancement.
  • Earn Vacation over the course of your first year Holidays Sick Days
  • Full Health Insurance (medical, dental, vision)
  • Career Advancement . We are strong believers in continual training and development for our people. Your success is our success.
  • Company Paid life insurance.
  • Short-Term and Long-Term Disability
  • 401(k) option
TransChicago Truck Group is committed to a diverse and inclusive workplace. TransChicago is an equal opportunity employer and does not discriminate based on race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
 

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Job Summary

JOB TYPE

Full Time

SALARY

$76k-95k (estimate)

POST DATE

05/07/2024

EXPIRATION DATE

05/20/2024

WEBSITE

transchicago.com

HEADQUARTERS

GARY, IN

SIZE

25 - 50

TYPE

Private

CEO

MARK STAMPER

REVENUE

$10M - $50M

INDUSTRY

Retail

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The following is the career advancement route for Digital Marketing Specialist positions, which can be used as a reference in future career path planning. As a Digital Marketing Specialist, it can be promoted into senior positions as a Digital Marketing Analyst III that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Digital Marketing Specialist. You can explore the career advancement for a Digital Marketing Specialist below and select your interested title to get hiring information.

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Quotes from people on Digital Marketing Specialist job description and responsibilities

Ultimately, a digital marketing specialist must use a variety of tactics to create campaign content and then deliver this content to the appropriate device or platform, to be seen by their chosen target audience.

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Digital marketing specialists collaborate with marketing teams to plan and execute digital programs such as online advertising, social media, and mobile.

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Digital marketing specialist primarily oversees all marketing departments and operations, ensuring to convey the message of the brand.

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A digital marketing specialist needs to set budgets for digital marketing campaigns. Provide digital channel performance analytics, digital analytics expertise, tagging support and performance reporting dashboards.

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Career tips from people on Digital Marketing Specialist jobs

Learn Digital Marketing Essentials.

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Build Social Media Marketing Skills.

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Learn How Email Marketing Works.

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Allocate Budget for Digital Advertising.

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Step 3: View the best colleges and universities for Digital Marketing Specialist.

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