• Collect reliable customer / territory information and estimate individual customer potential.
• Conduct competitive product comparisons and identify current competitors' strengths and weaknesses and S-W's competitive advantage.
• Develop a strategy to grow sales and profits to key, potential, new and existing customers. Through the sales process, identify the customer's needs and develop solutions to profitably grow sales.
• Develop a regular sales call schedule to ensure that the needs and expectations of the customer are met.
• Familiarize self with all products, including their application and preparation, in the Sherwin-Williams Automotive line.
• Utilize our Customer Retention Management System (CRM) to log all customer visits and track the progress of new accounts.
• Develop a daily and weekly pre-call strategy to ensure time is properly allocated.
• Conduct product demos to assist in selling / marketing of automotive refinishing products.
• Access product / technical information to support customers' application requirements.
• Identify ways to strengthen the business relationship with customers.
• Maintain effective communication with sales manager on strategies and opportunities in marketplace.
• Adhere to company safety standards at all times.
• Additional duties as assigned.

BASIC QUALIFICATIONS :

• Must be at least 18 years of age
• Must have a valid driver's license
• Must be able to lift and carry up to 50 lbs. frequently and up to 100 lbs. on occasion
• Excellent verbal and written communication skills required to effectively communicate and influence others
• May work in areas where toxic, flammable, and hazardous materials are present

MINIMUM QUALIFICATIONS :

• High School Diploma or equivalent
• Must have at least 2 years in customer service-related position
• Minimum of 1 year in sales related position
• Ability and willingness to travel as needed
• Previous record of effective management with regard to expense control, sales management, and directing personnel
• Must be able to operate a computer and have proficiency in Microsoft Office products
• Basic math skills

PREFERRED QUALIFICATIONS

• Sales experience in coatings, automotive, or a related field
• Outside sales experience is strongly preferred
• Bachelor's Degree
• Experience utilizing a Customer Retention Management System (CRM) to log customer visits and track the progress of new accounts
• Previous experience conducting product demos to assist in the selling / marketing of products
• Proficiency in developing a pre-call strategy to help ensure efficiency of time

TRAVEL REQUIREMENTS : (TIME SPENT AWAY FROM HOME OR OTHER TYPICAL OFFICE LOCATION)

Last updated : 2024-04-09