6 sr product marketing manager Jobs in addison, tx
Spotio is Hiring a Growth Marketing Manager Near Addison, TX
Position Details As a Growth Marketing Manager at SPOTIO, you will play a pivotal role in developing and executing comprehensive demand generation strategies aimed at increasing brand awareness, generating qualified leads, and nurturing prospects throughout the customer journey. You will collaborate with cross-functional teams to develop data-driven campaigns, optimize conversion funnels, and contribute to SPOTIO’s continued success. Ideal candidates will have a proven track record of driving successful demand generation campaigns and initiatives, with a strong emphasis on owning and achieving measurable metrics such as lead generation, conversion rates, and revenue growth.
- Demand Generation Strategy: Develop and execute data-driven demand generation strategies aligned with company objectives, ensuring a steady flow of high-quality leads.
- Lead Generation: Implement lead generation programs across multiple channels, such as email marketing, social media, PPC, SEO, and events, to attract and engage potential customers. Track performance of inbound leads across channels to ensure a 30% lead to close conversion.
- Marketing Automation: Utilize marketing automation tools (e.g., HubSpot) to build and manage lead nurturing campaigns, segment leads, and score leads for sales handoff.
- Analytics and Reporting: Monitor and analyze campaign performance, utilizing metrics to optimize strategies continually. Present regular reports to the Head of Marketing, highlighting successes and areas for improvement.
- Conversion Rate Optimization (CRO): Collaborate with other marketing team members to identify and implement CRO strategies to improve landing pages, website forms, and other touchpoints in the conversion funnel.
- ABM (Account-Based Marketing): Collaborate with sales and marketing teams to execute campaigns targeting high-value accounts with the necessary tools and resources to engage with leads.
- 4 years of experience in B2B SaaS demand generation, with a proven track record of driving leads and revenue growth.
- Bachelor's degree in Marketing, Business, or a related field.
- Proficiency in marketing automation tools (e.g., HubSpot, Pardot, Marketo) and CRM systems (e.g., Salesforce).
- Strong analytical skills and the ability to leverage data to make informed decisions.
- Experience with SEM/SEO strategies/practices.
- Experience with Google Analytics & SEM Rush.
- Experience with account-based marketing (ABM) strategies.
- Creative thinking and a results-driven mindset.
- Ability to work independently, prioritize tasks, and meet deadlines in a fast-paced environment.
- Excellent written and verbal communication skills.
- SPOTIO Benefits: Start Day 1
- Medical Insurance - SPOTIO pays 100% on the base plan
- Dental and Vision Insurance - SPOTIO pays 75% on the base plan
- 401K with 3% company match
- $750 Learning and Development Stipend per year
- 8 paid holidays 3 weeks of PTO
- Voluntary benefits (pet insurance, legal, accident)
- 24/7 EAP - Free Professional Counseling Services
- WFH - Mon, Thur, Fri
This position is hybrid. We work in the office twice a week on Tuesdays and Wednesdays.
SPOTIO Values:
- Solve For the Customer - know their goals, business, and how we help customers achieve a 10x ROI
- Play to Win - we lead the way to victory through ownership, urgency, and competitive mindset
- Make it Great - be the best version of yourself for your family, team, customer and company
- We Know Where We Stand - open, honest, and timely feedback with clear visibility to the metrics that matter
- Relationships Matter - collaborate with team members, customers, and partners to accelerate success
**We are interested in every qualified candidate who is eligible to work in the United States. However, we are not able to sponsor visas**
Job Summary
Full Time
$92k-119k (estimate)
04/28/2024
05/14/2024
spotio.com
DALLAS, TX
<25
2014
Private
ALEC FROST
<$5M
IT Outsourcing & Consulting
Related Companies
About Spotio
Spotio develops a cloud-based software that provides sales performance and acceleration management solutions for field sales representatives.
The following is the career advancement route for Growth Marketing Manager positions, which can be used as a reference in future career path planning. As a Growth Marketing Manager, it can be promoted into senior positions as a Marketing Senior Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Growth Marketing Manager. You can explore the career advancement for a Growth Marketing Manager below and select your interested title to get hiring information.
If you are interested in becoming a Growth Marketing Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Growth Marketing Manager for your reference.
Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Growth Marketing Manager job description and responsibilities
Growth marketing efforts at the startup level aren’t quite the same as growth marketing for massive, billion-dollar companies.
02/25/2022: Lawrence, MA
Boost retention by keeping a close eye on engagement and conversion rates across the entire marketing funnel — ads, landing page, email and more.
01/08/2022: Anchorage, AK
Growth marketers’ natural curiosity, combined with their full-funnel marketing skillset, means they bear a resemblance to the all-star marketers of the past — but they’re ready for the future.
02/12/2022: Johnstown, PA
The best growth marketers think about the funnel as a whole, rather than focusing on specific layers, as channel specialists might.
01/08/2022: Laramie, WY
Also, the Growth Manager most commonly reports either to the CEO, Chief Growth Officer, Head of Growth, VP of Product, or VP of Marketing.
02/17/2022: Pittsburgh, PA
Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Growth Marketing Manager jobs
Deep understanding of marketing subscription products.
03/12/2022: Hartford, CT
With great data available growth marketers can analyse any segment and sub-segment of users and their actions.
02/18/2022: San Jose, CA
Lead marketing efforts partnering with Product teams, to effectively promote high retention experiences globally.
01/30/2022: Davenport, IA
Marketers are now expected to have an even broader skill set that encompasses multiple business domains outside of marketing.
02/07/2022: Baton Rouge, LA
Over and above the foundational skills every digital marketer should have, the essential hard skills for a growth marketing manager are.
03/21/2022: Lawrence, MA
Step 3: View the best colleges and universities for Growth Marketing Manager.
