1 Executive Director of Sports Information and Marketing Job in Talladega, AL
Talladega College is Hiring an Executive Director of Sports Information and Marketing Near Talladega, AL
Responsibilities include but not limited to:
- Strategic Communications and Branding:
- Oversee the dissemination of sports information to the media, the public, and other interested parties
- Maintain the athletic department’s brand consistency across all platforms and materials
- Develop and execute strategic communication plans to maintain a positive image of Talladega College athletics
- Content Creation and Management:
- Supervise the creation of content for press releases, game programs, and the official athletics website
- Ensure accurate statistics and historical records for all sports are maintained and made available
- Produce engaging content that tells the stories of student-athletes and the athletic department
- Event Management and Operations:
- Oversee the coordination of game day operations, including statistics, live streaming, and other media services
- Manage the setup of press boxes and media areas to ensure a professional environment
- Coordinate with other departments to ensure all aspects of event management are executed effectively
- Team and Athlete Support:
- Provide support to athletic teams in terms of publicity, statistical analysis, and historical information
- Assist in the nomination process for student-athletes for awards and recognitions
- Ensure compliance with all governing bodies, including the GCAC, NAIA, and NCAA, in terms of statistics and sports information
- Media Training and Relations:
- Train coaches and student-athletes in media relations to ensure effective communication and representation of the college
- Build and maintain strong relationships with local, regional, and national media to enhance coverage and exposure
- Coordinate media guides, interviews, press conferences, and other media-related activities
- Supervisory Responsibilities:
- Manage the sports information office, including hiring, training, and supervising staff and student workers
- Delegate responsibilities appropriately to ensure efficient operation and coverage of all sports
- Fundraising Strategy:
- Develop and execute fundraising strategies to secure financial support for athletic programs, including identifying and cultivating relationships with potential donors, sponsors, and partners
- Organize fundraising events, campaigns, and initiatives to generate financial resources essential for the growth and success of the athletic department
- Collaborate with the development office to align fundraising efforts with institutional goals and priorities
- Marketing and Promotion:
- Create and implement marketing plans to drive revenue, increase visibility, and promote athletic events and programs
- Expand marketing and promotional efforts for TC Esports
- Utilize digital marketing tools and strategies to reach target audiences, enhance engagement, and drive ticket sales
- Explore and establish innovative sponsorship opportunities to generate additional revenue and support for athletic initiatives
- Sponsorship and Donor Relations:
- Develop and maintain relationships with sponsors, donors, and alumni to secure financial support and create tailored recognition opportunities for partners
- Steward relationships with corporate sponsors and individual donors through regular communication and updates on athletic programs and events
- Digital and Social Media Management:
- Oversee the creation and management of digital and social media content to engage fans, promote events, and highlight the achievements of student-athletes and teams
- Develop and execute a comprehensive social media strategy to optimize engagement, reach key demographics, and enhance the overall online presence of the athletic department
- Bachelor’s degree in marketing, communications, sports management, or related field
- Minimum of five years of experience in sports information, marketing, public relations, or a related field, with demonstrated experience in a leadership role
- In-depth knowledge of sports statistics, scoring, and NCAA compliance regulations
- Exceptional written and verbal communication skills, along with strong interpersonal abilities
- Proficiency in sports statistics software, desktop publishing, and website management
- Demonstrated ability to multitask and work under tight deadlines
- Strong leadership and team-building skills
To apply, please submit a résumé, cover letter, and a list of three professional references. Applications will be accepted until the position is filled, with priority given to early applicants. Talladega College is an equal-opportunity employer and actively seeks diversity among its employees.
TALLADEGA COLLEGE IS AN EQUAL OPPORTUNITY EMPLOYERPowered by JazzHR
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Job Summary
Full Time
Colleges & Universities
$61k-114k (estimate)
04/20/2024
06/13/2024
talladega.edu
CHARLOTTE, NC
100 - 200
1869
GREGORY AUSTIN
$10M - $50M
Colleges & Universities
Related Companies
About Talladega College
alladega College is located in an historic district of the city of Talladega, Alabama. The campus is on a plateau about 700 feet above sea level in the heart of a fertile valley in the foothills of the Blue Ridge Mountains. The campus is a quiet placeaway from the distractions and fast pace of urban living. Talladegas main campus includes 39 buildings on 50 acres, surrounded by the city and gently rolling woodlands. The beautiful oak-lined campus boasts several historic landmarks: Swayne Hall (1852), the original school house has been used for classrooms, but is now undergoing historic renovat...ions; the Presidents House (1881); DeForest Chapel (1903), that houses the famous 17 stained-glass windows by David C. Driskell; and Savery Library (1939), home of the Amistad Murals by famed artist Hale Woodruff. The College has an aggressive tradition of bringing the world to Talladega. This comes in many forms, including workshops, forums and lectures, and a variety of outstanding artists, scientists, and political, business, and civic leaders. Talladegas neighboring cities also offer many other cultural and entertainment outlets, as well as shopping, restaurants, and theaters. The College is just 25 miles south of the city of Anniston, Alabama, 50 miles east of Birmingham, Alabama, 85 miles north of Montgomery, Alabama, and 100 miles west of Atlanta, Georgia.
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